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Market analyst

Farnham
University for the Creative Arts
Market analyst
Posted: 20h ago
Offer description

Overview

Join to apply for the Market Analyst role at University for the Creative Arts.

Are you interested in the data side of marketing? Are you able to pull together insights and data from different sources to inform campaign direction?

At UCA we are passionate about the education of the creative arts; inspiring our students to develop creative careers that make the most of their talent and hard work. We want to stay on top of marketing trends and emerging opportunities, ensuring we’re at the forefront of the next generation of creatives looking to further their education.

As the Marketing Analyst, you will sit within the Marketing and Campaigns team and will play a integral role in bringing together data and insight from paid media, organic social activity, CRM comms and web analysis to inform the way the department leads on marketing, communications and recruitment initiatives.

This is a newly created role for the team, and we’re looking for someone who’s not afraid to get stuck into the data and work with colleagues to make positive change to the work we do.

For an informal conversation regarding the role please contact Ashika Divecha, Marketing and Campaigns Manager at ashika.divecha@uca.ac.uk

At UCA, creativity and innovation are at the heart of what we do. Our legacy of educating eager and passionate artists, makers and thinkers runs back almost 160 years, and today we’re helping shape a global future that supports and nourishes talent worldwide.

Our campuses across Surrey and Kent are vibrant communities, each specializing in different areas of the creative industries. We are also home to a thriving research hub, with academic experts and fellows leading the way in research on sustainability, design, textiles, animation, history and culture, and more.

Are you ready to share your passion for creativity with the next generation of innovators? If so, we want to hear from you.


Responsibilities

* Bring together data and insight from paid media, organic social activity, CRM communications and web analysis to inform marketing, communications and recruitment initiatives.
* Collaborate with colleagues to analyze data and support positive changes in the department’s approach.


Qualifications

* Interest in the data side of marketing; ability to pull together insights from multiple sources to inform campaign direction.
* Proactive and collaborative, able to work with others to implement data-driven improvements.


About the Organization

At UCA, creativity and innovation are at the heart of what we do. Our legacy of educating eager and passionate artists, makers and thinkers runs back almost 160 years, and today we’re helping shape a global future that supports and nourishes talent worldwide.

Our campuses across Surrey and Kent are vibrant communities, each specializing in different areas of the creative industries. We are also home to a thriving research hub, with academic experts and fellows leading the way in sustainability, design, textiles, animation, history and culture, and more.

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