As a Social Media Marketing Specialist, you will play a pivotal role in shaping and executing the digital presence for a leading watch brand. This remote position requires a strategic thinker with a proven track record in managing and growing social media channels for established brands. You will be responsible for developing content strategies, increasing engagement, and ensuring consistent brand messaging across all platforms. The ideal candidate is proactive, creative, and adept at leveraging analytics to inform decision-making in a fast-paced, collaborative environment.
Deliverables
* Develop and implement comprehensive social media strategies tailored to brand objectives.
* Plan, create, and schedule engaging content across major platforms (Instagram, Facebook, Twitter, LinkedIn, etc.).
* Monitor, analyze, and report on social media performance metrics, providing actionable insights.
* Engage with the online community, responding to comments and messages in a timely, brand-appropriate manner.
* Collaborate with internal teams to align social media campaigns with broader marketing initiatives.
* Stay current with industry trends, platform updates, and emerging best practices to ensure innovative approaches.
Requirements
* Demonstrated experience managing social media for brands or companies, preferably in the consumer goods or retail sector.
* Strong understanding of social media platforms, content creation, and audience engagement strategies.
* Proficiency with social media management tools and analytics platforms.
* Excellent written and verbal communication skills in English.
* Ability to work independently and remotely, managing multiple projects and deadlines.
* Creative mindset with a keen eye for detail and brand consistency.
* Availability for ongoing, long-term collaboration.
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