Summary
Start your career in digital marketing while helping grow a specialist construction e-commerce platform. In this Product Marketing Assistant Apprenticeship, you’ll gain hands-on experience managing product content, creating website and blog content, and supporting SEO and marketing analysis.
Wage
£14,560 for your first year, then could increase depending on your age
National Minimum Wage rate for apprentices
Training course
Marketing executive (level 4)
Hours
9 am - 5pm.
35 hours a week
Start date
Friday 1 May 2026
Duration
1 year 3 months
Positions available
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you'll do at work
As part of the Marketing Team, you will support the growth and development of the BaseTec website and gain experience across a range of marketing activities.
Your responsibilities will include:
- Adding and updating product pages and listings on the BaseTec e-commerce website
- Uploading and managing product information including images, datasheets, videos and other technical resources
- Working with suppliers and internal teams to collect product information and marketing materials
- Helping to ensure product listings are accurate, clear and well organised
- Writing and publishing blog articles and product-related content for the website
- Supporting SEO improvements across product pages and blog content
- Assisting with monitoring and analysing website performance and digital marketing campaigns
- Supporting wider marketing activities and projects within the marketing team
Where you'll work
Unit 17-19
Sovereign Way
Tonbridge
TN9 1RH
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
Training provider
CAMBRIDGE MARKETING COLLEGE LIMITED
Training course
Marketing executive (level 4)
What you'll learn
Course contents
* Coordinate and maintain key marketing channels (both digital and offline)
* Plan and deliver tactical campaigns against SMART (Specific, Measurable, Achievable, Realistic, Time-bound) objectives
* Manage the production and distribution of marketing materials, e.g. digital, print and video content as appropriate
* Produce a wide range of creative and effective communications, including ability to write and proofread clear and innovative copy, project briefs, and give confident presentations
* Able to engage and collaborate with a wide range of clients/stakeholders, across departments internally and with clients/suppliers externally to support marketing outcomes as required
* Use good project and time management to deliver projects/tasks/events as appropriate, effectively. Including the ability to divide time effectively between reporting, planning and delivery
* Coordinate several marketing campaigns/projects/events to agreed deadlines
* Effectively liaise with, and manage, internal and external stakeholders including suppliers to deliver required outcomes
* Monitor project budgets within their scope of work using appropriate systems and controls
* Evaluate the effectiveness of marketing campaigns by choosing the appropriate digital and offline data sources
* Assimilate and analyse data and information from a range of sources to support marketing activities
* Evaluate data and research findings to derive insights to support improvements to future campaigns
* Effectively use appropriate business systems and software to deliver marketing outcomes efficiently, for example to analyse data, produce reports and deliver copy
* Use appropriate technologies to deliver marketing outcomes e.g. digital/web analytics, social media, CRM
Training schedule
You will complete a Level 4 Marketing Executive Apprenticeship delivered by Cambridge Marketing College.
Training will include topics such as:
* Marketing principles and campaign planning
* Digital marketing and content creation
* SEO and paid search
* Marketing data analysis and reporting
* Customer engagement and communication channels
Training is delivered through a combination of online learning, tutor-led sessions and workplace experience.
You will receive dedicated study time as part of your working week.
Requirements
Essential qualifications
GCSE in:
* English (grade 5)
* Maths (grade 4)
Share if you have other relevant qualifications and industry experience. The apprenticeship can be adjusted to reflect what you already know.
Skills
* Communication skills
* Attention to detail
* Organisation skills
* Analytical skills
Other requirements
Essential:
* Interest in marketing, digital media or e-commerce
* Good written communication skills
* Strong attention to detail
* Good organisational skills
* Willingness to learn and develop new skills
Desirable
Interest in digital marketing or website content
Basic understanding of online retail or product marketing
Familiarity with digital tools or content platforms
No prior marketing experience is required — this role is designed to help you build your skills through practical experience and structured learning.