About Convatec
Pioneering trusted medical solutions to improve the lives we touch: Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions, with leading positions in Advanced Wound Care, Ostomy Care, Continence Care, and Infusion Care. With more than 10,000 colleagues, we provide our products and services in around 90 countries, united by a promise to be forever caring. Our solutions provide a range of benefits, from infection prevention and protection of at-risk skin, to improved patient outcomes and reduced care costs. Convatec’s revenues in 2024 were over $2 billion. The company is a constituent of the FTSE 100 Index (LSE:CTEC). To learn more please visit
This is a key position within Ostomy Care UKI, supporting the Senior Brand Manager, DTC marketing. The role will be responsible for much of the deployment of DTC Marketing campaigns, with leadership of Organic Social Media, working closely with the digital management agency to track performance. Occasional campaign development & delivery will also form part of this role. The Brand Associate is responsible for logistics associated with DTC events, such as patient days ie. identifying suitable venues, negotiating costs & terms in line with Convatec SOPs.
The Brand Associate will closely liaise with key stakeholders across the business, whether that be within CIC, Care Teams, Digital leads, or IT / Data Managers. This role therefore requires strong collaboration & communication skills, working with both internal & external stakeholders, such as associated agencies & event providers.
Digital marketing proficiency is critical to this role, especially fluency with social media platforms. The Brand Associate must be able to manage MRL & MedCompli submissions for DTC activity & will also carry a support role to the marketing team, raising all PRs, tracking them through to PO & payment. They are considered an SME for PRs, POs & following-up invoices.
This role will also work closely with the Sampling Service in NDC to ensure that the right materials are available, whilst managing spend & continuously exploring cost-effective solutions.
Success will be demonstrated via key metrics linked to marketing effectiveness (lead gen & brand awareness), commercial gain (NCS) & ROI.
This role reports to the Marketing Director, Ostomy Care, UKI.
This is for a 6-months contract
Key Responsibilities:
1. Supportthe develop & deployment of the DTCMarketing Plan
2. Development of specific campaigns, under the stewardship of the Senior Brand Manager, DTC
3. Organic Social MediaManagement, working in collaboration with the digital management agency
4. Performing due diligence on the requested RFDs to enabletargeted BOFU marketing initiatives
5. Key partner in the development & deployment of theConvatecx C-UK patient days, with specific responsibility forlogistics(bookings, catering, equipment etc)
6. Raising PRs, tracking POs, and point of contact for queries
7. SME in MRLwith responsibility for MRL submissions for DTC
8. Responsibility for associatedMedcomplisubmissions for DTC activity
9. Responsible for ensuring the Sampling Service(NDC)is well equipped with materials to ensure smooth delivery of samples & engaging content, whilstmonitoringcost & cost efficiency of items
10. Adhocsupport of the Marketing Director / Snr Commercial Director
Skills & Experience:
11. Key competencies and characteristics candidates need todemonstrateto help build our diverse, inclusive culture and to be successful in the role.
12. 1yr+ experience of DTC marketing, ideally in a healthcare setting
13. High levelof competency with MS Office, Adobe, Optimizely, and Canva
14. Excellent communication skills & ability to collaboratewith many different internal & external stakeholders
15. Can-doattitudewiththeabilityto multitask
Qualifications/Education:
16. Marketing qualifications preferred,but not essential
Principal Contacts & Purpose of Contact:
Internal:
Marketing Team –collaboration & engagement
Clinical Team – collaboration& engagement with key DTC projects
CIC & Customer Care – key contact to ensure awareness of campaigns to drive sign-ups & support with ongoing implementation, plus review of performance analytics
External:
Agencieseg.Digital Management & Creative Agencies
Travel Requirements
Occasional requirement to stay away from home for the night, for example, BU meetings, team meetings
Working Conditions
Hybrid working with 2 days per week in the office driven by business requirements asConvatechas a flexible approach to office working
Special Factors
None
At Convatec, we're pioneering trusted medical solutions to improve the lives we touch. If you're ready to make a real impact, apply today and help us bring our Forever Caring promise to life.
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Convatec provides equal employment opportunities for all current employees and applicants for employment. This policy means that no one will be discriminated against because of race, religion, creed, color, national origin, nationality, citizenship, ancestry, sex, age, marital status, physical or mental disability, affectional or sexual orientation, gender identity, military or veteran status, genetic predisposing characteristics or any other basis prohibited by law.