Responsibilities
* Market requirement (product specifications) for pest solutions and support in the development and new solutions business cases
* Work with the local technical and sales leads to identify, evaluate and prioritise opportunities based on addressable market (existing and new channels), revenue potential, pricing, ROI and competitive dynamics
* Product lifecycle - Managing the commercial performance of propositions and product solutions which are already in-life
* Foster awareness of competitor's products: Make recommendations on how Rentokil's unique strengths can be leveraged to differentiate our products as part of crafting a unique value proposition
* Deliver compelling marketing, communication and training materials across existing and new product solutions
* Track and measure performance of current and future solutions. Share learnings and successes for subsequent launches and campaigns
* Best Practice - develop relationships and business insight to enable identification of good practices that can be turned into a repeatable model for use in other countries
Requirements
Knowledge, Skills and Experience
* A passionate business marketer, with understanding and practical experience of product and proposition development, global-scale launches and marketing levers
* Strong commercial skills demonstrated in a B2B environment
* Experience of all aspects of the marketing mix, including segmentation, proposition development, customer insight and profiling and product lifecycle management
* Strong marketing planning and implementation experience; ability to think strategically and act tactically at pace
* Demonstrable record of take-to-market delivery in challenging environment with challenging lead times
* Project Management experience and the ability to manage multiple projects and work streams simultaneously
* Results-oriented with a strong track record of meeting stretch goals
* Strong communicator who can operate and build relationships at all levels, gaining respect and credibility. Ability to motivate cross-functional teams to deliver and influence senior decision makers to gain commitment
* Innovative and has the ability to identify new opportunities in a crowded competitive marketplace
Qualifications
* 4-7 years business to business marketing experience with a business degree or marketing qualification
* Fluency in an additional language(s) is highly desirable
Benefits
* Competitive salary and bonus scheme
* Hybrid working
* Rentokil Initial Reward Scheme
* 23 days holiday, plus 8 bank holidays
* Employee Assistance Programme
* Death in service benefit
* Healthcare
* Free parking
At Rentokil Initial, our customers and colleagues represent diverse backgrounds and experiences. We take pride in being an equal opportunity employer, actively encouraging applications from individuals from all walks of life. Our belief is that everyone irrespective of age, gender, gender identity, gender expression, ethnicity, sexual orientation, disabilities, religion, or beliefs, has the potential to thrive and contribute.
We embrace the differences that make each of our colleagues unique, fostering an inclusive environment where everyone can be their authentic selves and feel a sense of belonging. To ensure that your journey with us is accessible if you have any individual requirements we invite you to communicate any specific needs or preferences you may have during any stage of the recruitment process. Our team is available to support you; feel free to reach out to joanna.sharpe@rentokil-initial.com if you need anything.
Be Yourself in Your Application! At Rentokil Initial, we value innovation, but we want to see the real you! While AI can help with structure and grammar, make sure your application shows your true passion and understanding of the role. A personal touch will help you stand out.
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