Lead Trade Marketing Manager, UK & EU page is loaded
Lead Trade Marketing Manager, UK & EU
Apply locations UK, London | time type Full time | posted on Posted 7 Days Ago | job requisition id R27937
You know the moment. It’s the first notes of that song you love, the intro to your favorite movie, or simply the sound of someone you love saying “hello.” It’s in these moments that sound matters most.
At Bose, we believe sound is the most powerful force on earth. We’ve dedicated ourselves to improving it for nearly 60 years. And we’re passionate about making whatever you’re listening to a little more magical.
The Marketing team at Bose consists of passionate, bold, and music-loving storytellers. We tap into the magic of what makes Bose, BOSE, and through our marketing efforts, connect that magic with people who relate to our belief that sound is the most powerful force on earth.
Job Description
We have an exciting opportunity for a Regional Trade Marketing Lead at our London office in the UK, within our European Trade Marketing Team.
We are looking for an experienced marketer to partner with our most important strategic accounts within the UK and France, while also overseeing the EU region. In this role, you will be accountable for developing and executing marketing strategy within the reseller channel to achieve marketing goals and business results. You will partner with many cross-functional teams across Bose, including sales, marketing, search marketing, consumer insights, and partnerships. You will work closely with the marketing analytics team to unlock digital growth opportunities and enhance our data maturity. You will play a critical role in championing our reseller partners within Bose and driving consideration and conversion of Bose products at our resellers, both online and in-store. Additionally, the Retail Operations and Trade Marketing teams within the region will report to you.
What We Want You To Do
MARKETING STRATEGY AND EXECUTION:
* Own all aspects of developing a data-driven marketing strategy and execution for specified resellers.
* Ensure our investments and execution contribute to delivering at or better than targeted sell-through results and align with our overall strategic objectives.
* Drive integration across all necessary touchpoints internally to ensure reseller marketing plans are aligned with the top-level strategy and integrated with other marketing functions for optimal outcomes.
* Ensure a shopper-first focus and champion the category at the reseller through thought leadership within commercial plans and processes.
* Be accountable for marketing budget spend, maintaining and delivering performance metrics on investments.
* Partner with the Global Omnichannel team to develop best-in-class content and experiences at resellers.
* Work with the partnerships team to drive co-marketing opportunities at resellers.
RESELLER TEAM PARTNERSHIP
* Own the relationship with marketing at key resellers such as John Lewis, Currys, Argos, Selfridges, Harrod’s, FNAC+Darty, Boulanger, etc., and manage the internal marketing/sales relationships.
* Build and maintain strong internal and external partnerships that drive mutually beneficial results.
* Represent Marketing’s interests during annual negotiations and planning cycles.
* Drive execution excellence and consistency online and in-store across the region.
INSIGHTS, DATA, & ANALYTICS
* Implement a structured communication plan with resellers to share updates and drive engagement.
* Identify opportunities and advance reseller data maturity and execution.
* Use past performance, consumer insights, and competitive intelligence to maximize marketing ROI.
* Define, monitor, and improve the performance measurement approach for digital visibility and conversion tactics, including SEO, paid search, reseller media, reviews, and content health scores.
What Drives You
You are motivated by problem-solving, collaboration, and driving change through data and evidence. You value diverse approaches, balance vision with pragmatism, and are comfortable taking calculated risks and learning quickly from failures.
YOU HAVE DONE IT BEFORE
* 7-8 years of experience in trade/reseller marketing or digital marketing roles.
* Proven results in developing and executing marketing strategies.
* Experience working with resellers and reseller media networks.
* A shopper-first mindset with a proven ability to optimize across all consumer journey touchpoints.
* Experience managing sales and marketing targets.
* Experience working with cross-functional teams and sales organizations.
* Bachelor’s degree in marketing, business management, or similar.
* Ability to work from our UK office with travel, mainly in France and Europe.
* Fluent in English and French.
OUR CULTURE
We are action-oriented, customer-focused, and innovative. We embrace challenges as opportunities, work collaboratively, and aim to deliver exceptional experiences for our shoppers. We celebrate success and are committed to diversity and inclusion, providing accommodations during the application process as needed.
Join us to be part of a company that values disruptive innovation, courage, and passion for better solutions. Here, you can build your success while contributing to ours in an environment of trust, collaboration, and high expectations.
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