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Senior paid media executive

Manchester
Debenhams Group
Media executive
£40,000 - £80,000 a year
Posted: 17 November
Offer description

A legacy in progress...

Say hello to a new era of modern sophistication...PrettyLittleThing has undergone a rebrand. A bold new vision shaping a brand that celebrates both heritage and evolution.

Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear, it's a statement.
We are stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design.

Are you ready to join our movement? We are looking for a Senior Paid Media Executive to join our team.

This role is hybrid across both the Paid Social and PPC channels, but will be predominantly Paid Social, with an 80 / 20 split of time across the two (flexible depending on channel projects and resource).

Reporting into the Paid Media Manager, you will be responsible for leading on the day-to-day management of our Paid Social activity, across several global markets, and will also support with account management and optimisations across PPC.

What you'll be doing

● Plan, implement, optimise and manage our Paid Social campaigns for various markets across Meta, TikTok, Snapchat & Pinterest, keeping the activity in line with budgets and KPIs

● Support with PPC account management and optimisations to keep activity in line with budgets and KPIs

● Contribute to the Paid Media strategies, with a test and learn mindset

● Help drive our creative strategy, working closely with internal teams and external partners

● Take responsibility for the implementation of our Paid Social testing roadmap

● Contribute suggestions to our testing roadmaps

● Support with our audience and targeting strategy

● Own channel analysis and performance reporting

● Carry out regular audits to ensure account hygiene, and to identify opportunities for growth

● Assist in monitoring competitor activity

● Stay across industry news and events, ensuring that we remain at the forefront of Paid Media advertising

● Support the more junior members of the team to aid their development

● Work closely with a number of internal teams including digital, influencer and PR, creative, BI etc.

● Work closely with external partners, including media owners, supporting agencies, and measurement partners

● Proactively contribute to meetings and be able to manage relationships across internal teams and external suppliers

What we're looking for:

● years of experience in Paid Media

● Proficient in Microsoft Office

● Strong attention to detail and a creative eye

● Effective communicator

● Effective team player

● Strong numerical, reporting and analytical skills

● Ability to work to deadlines in a fast-paced environment

PLT Perks

* 25 days holiday plus bank holidays
* Discretionary bonus scheme
* Company share scheme
* Life Assurance
* Company Pension Scheme
* Flexible working hours
* Late start, early Friday finish
* Free parking
* Employee assistance programme including 24-hour confidential helpline
* Our Reward Platform allows you to tailor your benefits to suit your needs - such as Private Healthcare, Dental and Healthcare Cash Plans, a Cycle2work Scheme and plenty of fun anytime benefits such as coffee club or virgin experience days.
* Season Ticket Loans
* 40% discount across 8 brands, 20% discount on Debenhams
* Discount & Cashback portal
* Learning and development support and opportunities both internally and externally
* Payday drinks monthly and ad hoc events throughout the year

#LI-LF1 #LI-onsite

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