A newly launched video chat platform is seeking a digital marketing specialist to drive user engagement and grow its online presence. The role focuses on implementing creative strategies to attract and retain users, leveraging a variety of online communities and social media channels. The ideal candidate will be proactive, adaptable, and passionate about building vibrant online communities for emerging tech products.
Deliverables
* Develop and execute marketing campaigns to increase user sign-ups and engagement.
* Create and share engaging content, including posts and video clips, tailored for platforms such as X/Twitter, TikTok, Reddit, and Discord.
* Actively participate in relevant online communities and forums to promote the platform and foster organic growth.
* Monitor and analyze campaign performance, providing actionable insights for continuous improvement.
* Coordinate product launches on platforms like ProductHunt and IndieHackers to maximize visibility.
* Collaborate with the team to identify new marketing opportunities and optimize outreach strategies.
Requirements
* Demonstrated experience in digital marketing, preferably for tech startups or online platforms.
* Proficiency in content creation for social media, including short-form video and written posts.
* Familiarity with community engagement on platforms such as Reddit, Discord, and niche forums.
* Knowledge of launching products on ProductHunt, IndieHackers, or similar platforms is highly desirable.
* Strong analytical skills to assess campaign effectiveness and adapt strategies accordingly.
* Excellent written and verbal communication skills.
* Self-motivated, organized, and able to work independently in a remote, contract-based role.
* Availability for part-time, flexible work hours.
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