The Senior CRM & Campaign Executive will be responsible for delivering CRM strategies and marketing campaigns to enhance customer engagement and drive business growth. This role requires expertise in campaign management within the retail industry and a passion for data-driven decision-making.
Client Details
This opportunity is with a medium-sized organisation within the retail industry, recognised for its innovative approach and strong market presence. The company operates in a collaborative environment, offering employees the chance to make a significant impact.
Description
Key Responsibilities:
CRM & Loyalty Support
Help manage the day-to-day delivery of CRM campaigns
Work with data and segmentation lists to target the right audiences
Coordinate content and creative with internal teams and agencies
Support on loyalty programme sign-up visibility across locationsCampaign Coordination
Assist in delivering seasonal campaigns and promotions
Coordinate campaign timelines, assets, and stakeholder approvals
Help track performance of promotional activity and campaignsEmail & Communications
Support email campaign setup, testing, and scheduling
Ensure email content is on-brand, timely, and relevant
Collaborate with the team to improve personalisation and engagementInsights & Reporting
Track key metrics like email open rates, click-throughs, and sign-ups
Support survey creation and basic reporting using CRM tools
Feed insights back into the team to help shape future activityCentre & Team Support
Provide toolkits and guidance to centre teams for local loyalty activities
Be a friendly, go-to contact for basic CRM and loyalty queriesProfile
Minimum 4+ years CRM experience working in retail, FMCG or consumer goods sectors (mandatory).
With a background in destination brands operating across multiple locations (mandatory).
Detail-oriented and highly organised with strong time management skills.
Proactive and eager to learn and develop new skills.
Comfortable working with CRM tools, data segmentation, and campaign delivery.
Collaborative team player with excellent communication skills.
Curious about customer behaviour and driven by insight-led marketing.
Able to manage multiple tasks and deadlines in a fast-paced environment.
Passionate about delivering great customer experiences and loyalty campaigns.
Be a friendly, go-to contact for basic CRM and loyalty queries.Job Offer
Basic Salary: £40,000 - £45,000 per annum,
Generous Employee Discount: 50% in restaurants, 20% in the retailer (increasing with service)
Holiday Entitlement: 5.6 weeks (rising to 6.6 weeks with length of service)
Annual Bonus: Non-contractual Christmas bonus based on company performance
Pension Scheme: Defined Contribution Plan with company contributions
Attendance Reward: Extra holiday day for 100% attendance over a financial year
Made a Difference (M.A.D) Scheme: Monthly rewards for exceptional contributions
Learning & Development: Ongoing training and development opportunities
Birthday Benefit: Early finish on your birthday after 6 months; £25 voucher after 2 years
Cycle2Work Scheme: Save 25-39% on certain product ranges after 1 year
Child's First School Day: Flexible hours to be there for this milestone (after 1 year)
RHS Membership or Tree/Shrub Gift: Annual choice after 1 year of service
Employee Assistance Programme: Access to wellbeing support after 2 years
Retirement Benefit: Reduced hours with full pay for final 3 months (after 15 years)