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Marketing manager - campaigns

Leatherhead
Recognition One
Marketing manager
Posted: 27 July
Offer description

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We’re seeking a proactive, results-oriented Marketing Campaigns Specialist to lead the development, execution, and optimisation of inbound and outbound marketing campaigns. You’ll play a key role in driving awareness, generating leads, and supporting customer engagement across the full lifecycle—bringing a test-and-iterate mindset and aligning your work closely to business outcomes.

This is a hands-on, individual contributor role within a small, dynamic team. You'll work closely with sales, product, and senior leadership, and have ownership of campaign performance and reporting.

Key Responsibilities

* Plan, execute, and optimise multi-channel B2B marketing campaigns aligned to commercial goals
* Own and deliver end-to-end go-to-market (GTM) strategies for product and service launches
* Manage campaign performance using HubSpot, Google Analytics, and UTM tracking
* Develop content and messaging for email, LinkedIn Ads, webinars, and customer onboarding
* Build and manage automated workflows, lead nurture journeys, and CRM segmentation in HubSpot
* Track and report on campaign outcomes; continuously improve based on data insights
* Collaborate with stakeholders across sales, product, and leadership to align marketing to business needs
* Support broader marketing functions such as event execution, social media distribution, and web content updates

Essential Experience & Skills

* Minimum 5 years in B2B marketing, ideally from smaller or fast-growth companies
* Proven success owning campaign strategy and execution across digital channels
* Strong GTM planning and campaign reporting expertise
* High-level fluency in HubSpot (workflow automation, campaign tracking, segmentation, reporting)
* Experience in Pharma or healthcare tech marketing is ideal
* Demonstrated experience marketing tech products/services into the pharmaceutical sector
* Strong multitasking, decision-making, and stakeholder management abilities
* Able to work independently, set priorities, and own performance metrics

Bonus Experience

* Understanding of GDPR and experience with data acquisition/management
* Familiarity with CMS tools, social media scheduling platforms, and analytics tools
* CIM or IDM certification

Who You Are

* Mission-driven and commercially aware
* Proactive, curious, and detail-oriented
* Excellent communicator with the ability to make technical concepts accessible and engaging
* Thrives in smaller teams with broad responsibility
* Comfortable juggling multiple campaigns and adapting in a fast-paced environment

Qualifications

* Degree in Marketing or related field preferred
* This is a hybrid position requiring two days per week in the office in South London.

Recognition One and its client are proud to be equal opportunity employers. We will consider qualified applicants without regard to race, colour, creed, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability status, medical condition, pregnancy, protected veteran status or any other characteristic protected by federal, state, or local law. We will also consider qualified applicants with arrest and conviction records consistent with local law.


Seniority level

* Seniority level

Mid-Senior level


Employment type

* Employment type

Full-time


Job function

* Job function

Marketing
* Industries

Technology, Information and Media, Software Development, and Pharmaceutical Manufacturing

Referrals increase your chances of interviewing at Recognition One by 2x

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