Company Description
Campaign Specialist
Location: Newbury + Hybrid working
Working Hours: Full time 37.5 hours per week – Mon – Fri
We believe that through collaboration and connection with our colleagues we can achieve great things. Our hybrid working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. We dont require you to be in on specific days; instead, we ask people to come into the office 2-3 days each week. You should work with your line manager to understand what their expectations are for you, your specific role and your team.
Who We Are
We’re here to build a network the UK can count on – one that connects people, places and potential. Because no matter where you live, what your background is, or how you get online – we think everyone deserves the same chance to stay connected, and with VodafoneThree, that future’s being built – today. We’re creating more than the UK’s best network. We’re helping close the digital divide, empower communities and drive meaningful progress. We believe that everyone should feel they belong. Whoever you are and whatever your story, there’s space for you here. We’re building a workplace where different perspectives are welcomed, voices are heard, and everyone feels safe to show up as themselves.
You’ll join a team that genuinely cares – about each other, about our customers, and about the future we’re building. From day one, you’ll be welcomed, valued and encouraged to bring your whole self to work.
Why VodafoneThree
Join us and you’ll be at the heart of change. That means building responsibly, investing sustainably and creating opportunities that last. We’re not just expanding connectivity; we’re reimagining what a connected nation looks like. With £11bn invested in 5G and digital infrastructure, your work will directly power businesses, services, and communities across the country. You’ll work on real challenges, with real impact, across every corner of the country. Wherever you join us, whatever your role, you’ll be helping to build a future that works better for everyone. We move at pace, because what we’re building matters – and we’re learning as we go. We’re proud of the progress we’ve made, but we’re just getting started.
Job Description
This role will support the Campaign Manager to operationalize customer base outbound and inbound strategies, defining the delivery plan for strategic initiatives, owning the requirements definition, and briefing all channel/execution teams both in and outside of the Trading teams. The role engages, influences and briefs cross‑functional teams (GTM, Marketing, Online, Retail, Contact Centre, CVM teams, etc.) on the Contract Voice customer base programmes and coordinates the delivery effort attending planning, GTM forums, online team sprint meetings, etc.
It also entails scoping and briefing the technical campaign delivery requirements for Customer Communications (Marketing) that have complex delivery elements such as personalisation and automation requirements in creative, messaging and offers. It is responsible for understanding the impact of and responding to any changes in campaign proposition, offers/pricing, channel capability, channel issues/outages which will impact the squad programmes/activity. You will be responsible for final campaign sign‑off across channels and give final approval for deployment.
* Brief, coordinate and engage with cross‑functional teams to enable delivery of customer base programmes/activity.
* Produce required plans and updates on programme/activity delivery to support the Campaign Manager for business wide forums and senior leadership forums.
* Understand the impact of campaign performance to feedback to the business vs. the forecast.
* Continuously identify and drive improvements in programmes and their delivery for optimal performance.
* Play a key role in the Trading function and operate in the agile delivery model to ensure fast to market definition and delivery.
* Carry out commercial analysis for campaigns such as device launches to understand the opportunity and funding requirements.
Qualifications
* Experienced in delivering complex multi and omni channel customer value relationship programmes through outbound direct comms channels and inbound channels.
* Experience in technical delivery of automated and personalised customer communications.
* Stakeholder management experience, comfortable influencing at all levels. Experienced in working in matrix or cross functional teams.
* CRM or growth / value management experience in B2C organisations and / or agency side.
* Experience of working in an agile delivery model and using Jira to track workflow / delivery.
Need to know
We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulator’s standards.
We believe everyone should have the opportunity to interview for a role that matches your skills. In collaboration with our Talent, Diversity & Inclusion teams and our employee‑led DEI Networks, we identified a range of reasonable adjustments to help you feel comfortable and perform at your best self during the interview process. If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey – for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology – please contact your recruiter directly or email jobs@three.co.uk for guidance.
During the interview, we want you to rely on your own knowledge and skills to show us who you really are – your personality, creativity, and abilities. Above all, we’re looking for authenticity and can’t wait to get to know the real you.
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