Job Description
The Brand Manager - Healthcare role will oversee the strategic development and management of international brand initiatives within healthcare / medical field. Based in Liverpool, this role requires expertise in marketing strategy and brand management to drive growth and innovation.
Client Details
The hiring organisation is a global firm with offices in Liverpool. As a mid-sized company, they offer a collaborative and forward-thinking environment, with a focus on innovation and market leadership.
Description
The key responsibilities for the Brand Manager - Healthcare role will include:
* Develop and implement global brand strategies to ensure alignment with business objectives.
* Lead the creation and execution of marketing campaigns across multiple international markets.
* Collaborate with cross-functional teams, including product development and sales, to ensure cohesive brand messaging.
* Conduct market research to identify trends, consumer insights, and opportunities for growth.
* Monitor brand performance metrics and recommend data-driven improvements.
* Manage relationships with external agencies to deliver high-impact marketing materials.
* Oversee budget allocation and ensure cost-effective use of resources.
* Present brand strategies and performance reports to key stakeholders.
Profile
For the Brand Manager - Healthcare role, a successful applicant should have:
* 3+ years in a Brand Management, Marketing or Product role within a healthcare or Medical related industry.
* Proven ability to develop and execute global marketing strategies.
* Experience working with cross-functional teams, and external healthcare partners.
* Proficiency in analysing market trends and customer behaviour.
* Have a strong awareness of key principles within digital marketing.
* Exceptional communication and presentation skills.
* A degree in marketing, business, or a related field.
Job Offer
On offer for the Brand Manager - Healthcare role:
* Competitive salary ranging from £52,000 to £57,000 per annum.
* Annual bonus scheme.
* Hybrid working environment offering flexibility.
* Permanent role with opportunities for professional growth.
* Supportive and collaborative company culture in a Liverpool-based office.
If you are ready to make an impact as a Global Brand Manager, apply today to join this exciting team in Liverpool and take your career to the next level.