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Director of sales

Wokingham
DoubleTree by Hilton, Wokingham
Sales director
Posted: 5 February
Offer description

Director of Sales
DoubleTree by Hilton St. Annes Manor Wokingham
An exceptional leadership opportunity at one of Berkshires most impressive hospitality destinations.
DoubleTree by Hilton St. Annes Manor is seeking a dynamic and commercially driven Director of Sales to lead and elevate our corporate rooms, group, and meetings & events business. This is a career-defining opportunity for an ambitious sales professional ready to make a significant commercial impact within a prominent hotel environment.
The Role
As Director of Sales, you will take full ownership of the hotels sales strategy, driving revenue growth across Corporate, MICE, and Group segments. Reporting directly to the General Manager and working in partnership with Axiom Hospitality, you will lead sales performance while positioning St. Annes Manor as a preferred destination within the M4 corridor.
Key Responsibilities
Drive new business acquisition across Corporate Rooms and MICE markets
Develop and implement strategic sales and activity plans
Generate high-quality weekly client appointments and business leads
Lead top account management and oversee RFP processes
Represent the hotel at networking events, workshops, and client meetings
Manage local marketing initiatives within Hilton brand guidelines
Participate in commercial reviews and owner trading meetings
Build strong industry relationships to enhance brand presence and revenue growth
About You
We are looking for a results-driven sales leader who brings:
Proven success within the MICE and hospitality sectors
Strong industry network, particularly within the UK and M4 corridor markets
Demonstrated ability to develop, convert, and retain high-value business
Experience managing LNR accounts and group business
Commercial awareness with strategic planning expertise
Hilton brand experience (desirable but not essential)
Natural confidence, leadership presence, and strong negotiation skills
What We Offer
Permanent full-time contract (40 hours per week)
Global Hilton hotel and dining discounts
Complimentary meals on duty
Employee referral incentive scheme
Free access to gym and leisure facilities
28 days annual leave
Free on-site parking
Career progression and professional development opportunities
About DoubleTree by Hilton St. Annes Manor
Located just off Junction 10 of the M4, St. Annes Manor combines convenience with elegance. Our recently refurbished property features:
170 modern guest bedrooms
8 flexible meeting and event spaces
Restaurant and conservatory overlooking landscaped gardens
Extensive outdoor event and wedding facilities
Health Club and Spa

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