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Location: Based in the Northeast with regular travel to Newcastle, Newtonabbey, Lisburn, Durham & Teesside
Reports To: Regional Sales Manager
Employment Type: Full-Time (Rate: £28,700/annum plus up to 20% bonus
Shift Pattern: Monday – Friday with flexibility as you will need to work 2 out of every 4 weekendsBenefits:
This role includes use of apany car plus fuel allowance and a generous holiday entitlement. You will also have access to a range of benefits, including discounted gym memberships, an extensive training and development portal, lifestyle & retail discounts, volunteering days and more.
Job Purpose:
As an Area Sales Manager, you will deliver area-level sales and ‘share of business’ targets by category and by volume/value. You will be responsible for the recruitment and performance management of promoters in stores in your area. You will ensure regular review, product training and performance coaching, utilising all tools available to ensure a high level of promoter performance, retention and vacancy periods.You will hold regular business reviews with senior store stakeholders in order to agree and implement a rolling twelve-week tactical store plan with strongmercial focus around delivery of acceptable ROI and store level sales and SOB targets.The plan will include formal store training activities (with a focus on key sales staff and knowledge transfer KPIs) as well as sales events, delivering retail theatre and brand ‘point of difference’ that will enhance Sony's brand impact in store. You will develop relationships with all stakeholders at store level with the objective of leveraging Sony brand advocacy (propensity to make first rmendation of Sony) through store colleagues as well as incremental Sony store presence and ‘share of voice’ – all designed to increase Sony sales performance and business share.
You will ensure that all stores in your area arepliant with ‘Genba’ measures (Selection, Location, Condition & Training) and be able to report accurate quantitative and qualitative market intelligence on a weekly basis.You will closely manage a team of Sony promoters to deliver stretching sales and SOB targets using allmunication tools available.You need to demonstrate a Kaizen (continuous improvement) approach in all that you do and have the ability to adapt to the continually changing retail environment.
Key ResponsibilitiesKey tasks:
1. Delivery ofmercial Key Performance Indicators at area level.
2. Store level sales-out targets by category
3. Store level ‘share of business’ targets by category
4. Promoter recruitment
5. Promoter retention
Team development.
6. A minimum of a monthly review with each promoter.
7. Use of performance data (sales, SOB, stakeholder feedback) to determine development/training needs for each promoter and subsequent delivery of required training
8. Support of Training Team events
9. Delivery of Product & Skills training to both ASMs and promoters
Relationship Management.
10. Development of a ‘partnership’ approach with all store contacts/stakeholders to include store colleagues, departmental managers, store managers and store directors.
11. Development of relationships with key Sony stakeholders to include Sales & Marketing, Training, Trade Marketing personnel etc.
Management of teampliance.
12. Promoter attendance (absence, holidays, sickness etc)
13. Ensuring promoter adherence to in-store checklist
14. Promoter reporting and feedback
Reporting.
15. Preparation andpletion of Business Review documents each month.
Delivery of:
16. Store level net sales & share of business targets as defined by Sony and measured weekly/monthly/quarterly
17. Tactical (store level) Business Plans; to support delivery of sales goals, sales events and store level training plans for all stores in the area
18. Reporting:pletion of required business reporting tools, within the specified timescales, providing quantitative and qualitative feedback in a solution-orientated manner
19. Team Development Plans: supported by appropriate documents and required documentation.
Qualifications & Experience
20. Previous experience in a sales role ideally within consumer electronics.
21. Product training skills
22. Data analysis and decision-making skills
23. Relationship management/ influencing skills
24. Negotiation skills
25. Performance management and coaching skills
26. Business andmercial awareness.
Keypetencies
27. Leadership
28. Influence, Negotiation and Impact *
29. Personal Responsibility and Achievement
30. Building relationships*
31. Analytical Skills*
32. Business Focus
33. Initiative & Pro-activity
34. Building People Capability
35. Energy & Resilience.
Key Performance Indicators
36. Area net sales performance against targets (category/store/total)
37. Area share of business performance at store/category level
38. Area training events & sales days as part of store plans
39. Area Genba standards (Selection, Location, Condition)
40. Demonstration, adoption and sharing of best practice methodology area, regional and wider team
41. Feedback from Sony personnel and other team members
42. Promoter retention and vacancy rates
43. Effective delivery of Sony product/skills training to promoters, store colleagues, ASMs and trade customers (when required)
44. Appropriate, accurate and timelypletion and submission of all required business reporting
Start Date:ASAP
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#4779739 - Fahad Ahmed