We're looking for a detail-oriented and driven Lead Generation Specialist with a sharp eye for data, content, and campaign execution, someone who thrives at the intersection of marketing and commercial growth to join a growing agency in Leeds City Centre. Client Details A growing agency based in the centre of Leeds. Who are forward thinking, progressive and ahead of the game! Description The aim of the Lead Generation Specialist is clear - drive demand and build quality pipelines. This means: Demand Generation - B2B lead generation across email, CRM, content and LinkedIn to attract and convert the right prospects. Nurture & Conversion - Building smart, data-led nurture journeys that move leads through the funnel and support sales in hitting pipeline goals. Content & Engagement - Using relevant content and LinkedIn strategies to spark interest, build trust, and drive demand. Experiment & Improve - Driving a culture of testing, learning and iterating to uncover new growth opportunities and continuously improve performance. Profile Must-Haves 3-5 years in a B2B marketing or lead generation role Data-driven, analytical, and focused on measurable results Growth minded with a track record of driving pipeline Strong written English and confident creating content Comfortable managing multiple campaigns and deadlines Experience with email marketing, CRM, and digital channels Marketing qualification or relevant experience Curious, proactive, and always looking to improve Nice-to-Haves Experience with marketing automation and nurture flows Knowledge of sales funnels and conversion tactics Familiarity with Salesforce or similar CRM Interest in AI and automation tools What type of individual will thrive with our client? Enjoys Combining Sales & Marketing - You understand how marketing drives revenue and love aligning both for maximum impact. Analytical Thinker - You love digging into data to find what's working (and what's not) and make smarter decisions. Self-Driven & Organised Overachiever High Attention to Detail Happy to make mistakes - You are aware you won't make progress without making mistakes; this is a big part of our clients culture, making and learning from mistakes. Job Offer Does this sound of interest so far? If the answer is YES then apply now and we can discuss the benefits for you!