Marketing Manager / Executive (Hands-on / Creative) - £40k to £45k Bonus Benefits - City of London - Hybrid
This is a great opportunity for a passionate and enthusiastic Marketing person, who is hands-on, being able to take a brief and run with it,. This opportunity is in a consumer based Fintech company, working in a small team, reporting to the Head of Marketing. Owning the marketing activity around your brief, you will be part of an energetic, friendly and professional team who all have a passion for marketing, with lots of opportunity for development and growth.
This is a hands-on role suited to someone who may be a Marketing Executive looking for their next step, or a graduate with a couple of years experience and an enthusiastic drive, confident working across a mix of digital marketing activities, especially performance marketing, email/lifecycle campaigns and content execution. You’ll be working closely with the wider marketing and product teams to deliver campaigns that make a real commercial impact.
SALARY ETC:
* £40k to £45k bonus benefits such as 25 days holiday BH, Health Insurance, Life Insurance, Pension, Enhanced SMP/SPP, etc.
* Hybrid working, with at least 2-days in the office.
* City of London
* Permanent, full-time
REQUIREMENTS:
* Must have full rights to work in the UK, as not able to offer sponsorship.
* 3 / 4 years experience in a marketing role such as a Marketing Executive, or similar, which has been hands-on, or a marketing graduate that has a 1 or 2 years experience.
* A relevant degree or equivalent experience.
* Enjoys a hands-on marketing role, ideally with some experience in a consumer based company/organisation.
* A desire to learn and progress with a passionate and enthusiastic approach to marketing, and the opportunities.
* Excellent communication skills (written and spoken).
* Comfortable using marketing automation tools (HubSpot preferred), and confident managing and improving email marketing campaigns.
* Good understanding of digital marketing principles and how to measure success.
* Comfortable using tools like Canva or similar for simple design tasks.
* Strong organisational skills and attention to detail.
* A practical, get-things-done mindset with a willingness to learn.
DUTIES TO INCLUDE:
* Brand & Content marketing, to include; writing compelling copy tailored to varied audiences.
* Plan and deliver creative marketing campaigns and seasonal promotions to boost customer action and engagement.
* Oversee social media content creation using Canva, aligned to brand strategy and calendar.
* Refresh and manage website content to ensure relevance, clarity, and conversion.
* Support the launch and ongoing promotion of new services, as well as identify upsell/cross-sell opportunities.
* Plan and run digital campaigns to support customer acquisition and retention.
* Manage and optimise lifecycle marketing programmes using HubSpot, targeting key stages like onboarding, usage, and re-engagement.
* Set up and send segmented email campaigns, tracking performance and improving engagement over time.
* Support efforts to reduce churn and increase customer value through timely and relevant communications.
* Plan, track, and report on monthly marketing performance across all key channels.
* Test and optimise messaging and campaigns to improve performance and ROI.
* Stay on top of trends in content, automation, and digital engagement to drive innovation.
* Work autonomously and collaboratively with the wider marketing and product teams.
* Manage content and creative through approval workflows as needed.
* Contribute to ad hoc projects that help scale brand visibility and customer engagement