Head of Marketing
Location: South Cambridge / North Essex
Reporting to: Head of Defence Sales
The Role
Matchtech are working with a Technology business who are seeking an experienced Head of Marketing to develop, lead, and implement a company-wide marketing strategy.
This senior role involves managing a small but highly effective marketing team and plays a key part in driving growth across multiple technology‑led sectors.
The primary focus of the position is market‑qualified lead generation within the Defence & Security sector, supported by broader marketing activity across adjacent markets including Space & Satellite, healthcare, Internet of Things, and automotive.
Key Responsibilities
* Drive proactive lead generation through targeted brand awareness initiatives
* Develop and lead Defence-focused marketing campaigns to support engineering services and accelerate growth into product delivery
* Identify and analyse market trends to guide and support sales activities
* Define and maintain target prospect companies within the Defence market
* Conduct competitor and market analysis
* Increase brand awareness and value across key internal and external platforms, including conferences, websites, blogs, social media, and PR
* Ensure alignment of sales and marketing materials, including capabilities statements and case studies
* Work closely with technical leadership to translate market insight into IP and technology roadmap development
* Manage all public relations activities, including representing the organisation at international events as required
* Oversee the effective use of marketing tools such as SEO, analytics, and performance tracking
* Identify, appoint, and manage external marketing agencies or partners where necessary
Candidate Profile
* Experience working within the Defence market
* An honours degree with a Marketing qualification (a STEM background is desirable)
* Experience leading a marketing function within a technology or engineering‑led business
* A proactive, commercially focused professional with the ability to drive change and deliver immediate impact
What's on Offer
* Competitive salary with performance‑related bonus
* Comprehensive benefits package including contributory pension, private medical insurance, life assurance, and 25 days’ annual leave
* Hybrid working arrangements
* A senior‑level opportunity to shape marketing strategy within a highly technical and respected business
For more information, please apply now and we’ll be in touch
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