Job Description
Role Overview
At Paramount Digital, we have been delivering outstanding digital marketing services for over eight years. As our team expands, we are looking for a highly motivated and analytical Senior PPC Executive to join us.
This role is ideal for someone with 3+ years of experience in PPC or relevant education who is eager to refine their skills and contribute to impactful paid advertising campaigns.
Role Responsibilities
PPC campaign management and execution including:
1. Keyword research and ad copy optimisation.
2. Campaign creation, management, and performance analysis / tracking across Google Ads, Microsoft Ads, and other platforms.
3. Bid management, budget allocation, and A/B testing to improve campaign efficiency.
4. Monitoring conversion rate and suggesting improvement.
5. Work across multiple client accounts, ensuring all tasks are completed to a high standard and within set deadlines. Senior Executives are expected to work on more complex PPC accounts.
6. Set up and quantify campaign performance with bespoke tracking utilising Google Tag Manager. This includes an understanding of enhanced conversions and cookie consent rules and regulations.
7. Prepare and deliver detailed performance reports, analysing data to highlight opportunities for growth.
8. Educate you...