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Freelance senior designer

Askam-in-Furness
Freelance
Hack and Craft
Designer
£40,000 - £80,000 a year
Posted: 21 September
Offer description

We're looking for a Senior Freelance Designer with significant experience in producing marketing content and UI design for B2B technology companies.

To help us communicate our story and bring our vision to life, this is an exciting opportunity to join SimPath as the company grows and we further our mission to help leading organisations build supply chains that are more efficient, resilient and sustainable.

This role calls for a versatile creative professional who can move seamlessly between marketing design and product design (UI/UX). You'll collaborate closely with our team to produce content that is not only visually striking and innovative, but also strongly aligned with our product's positioning, our brand, and the needs of our B2B technology audience.

The marketing content you create will be used across a range of channels and platforms, including LinkedIn, our website, presentations, YouTube, and also for physical assets such as leaflets, banners, etc.

It is essential that you are details-oriented and take the time to understand our product, its market and our customer profiles. You will be well supported by our team with the knowledge and resources needed to increase your understanding of our offering.

Key Responsibilities

* Design compelling, innovative marketing assets across various digital channels (campaigns, social, web, presentations, etc)
* Design content and graphics for physical marketing assets (eg. leaflets, banners, merchandise, etc)
* Animate product graphics and create/edit short videos for marketing purposes
* Shape intuitive and engaging UI/UX experiences that support our product strategy
* Translate complex ideas into clear, impactful visuals, animations and videos
* Ensure every piece of work reflects an exceptional attention to detail, brand consistency, and deep understanding of our target customer
* Partner with our teams to evolve our design system and creative standards

What we're looking for

* Proven experience in B2B design within the technology sector
* A portfolio that demonstrates strength in marketing content and UI/UX design
* Expertise with tools such as Figma, Adobe Creative Suite (or similar), and motion/animation software
* Experience with video editing and animation for digital campaigns
* Strong conceptual thinking with the ability to align design solutions to business objectives
* A proactive, detail-oriented approach with the curiosity to understand our product and audience

Why join us

At SimPath, design is central to how we tell our story and deliver value. SimPath is a powerful network design platform, used by supply chain and logistics leaders from leading organisations to drive transformation and reveal optimised network structures for cost-efficiency, sustainability and resilience.

You'll have the opportunity to shape how our product and brand are experienced, working on a wide range of projects that challenge your creativity and strategic thinking.

We're looking to work with someone who can elevate our design to the next level and support our growth journey.

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