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Logo designer for premium heirloom children's brand

FreelanceJobs
Designer
Posted: 16 February
Offer description

Hello,

I am the founder of Mikey's Magnets, a premium children's brand specializing in handcrafted wool felt magnet sets (starting with the alphabet and expanding into animals, numbers, and more).

We are building a high-quality, heirloom-style brand — thoughtfully designed, colorful, imaginative, and educational.

I am looking for a brand-forward logo designer (not just a basic typographic logo) to help create:

•Primary logo

•Secondary/submark logo

•Simple brand mark/icon

•Font pairings

•Light brand direction guidance

This will be used for:

•Website (Shopify)

•Product packaging

•Social media

•Future retail opportunities

⸻

Brand Direction

Mikey's Magnets is:

•Playful but elevated

•Colorful but not chaotic

•Handcrafted, warm, and tactile

•Designed to feel special — not mass-produced

•The "alphabet set you never throw away"

This is NOT a cheap plastic toy brand.

Think:

•Modern heirloom

•Boutique children's brand

•Artisanal craftsmanship

•Premium but approachable

⸻

What I'm Looking For

•Strong portfolio with premium brand work (children's brands a plus)

•Understanding of typography hierarchy

•Ability to create something playful yet elevated

•Experience designing for packaging and product-based brands

•Clean, scalable logo files (AI, EPS, SVG, PNG)

⸻

Deliverables

•Primary logo

•Secondary logo variation

•Submark/icon

•Black & white versions

•Color versions

•Font recommendations

•Mini brand board (colors + typography)

⸻

Budget

Open to proposals based on experience and portfolio quality.

(Please include your portfolio and relevant children's or product brand work.)

Contract duration of less than 1 month. with 30 hours per week.

Mandatory skills: Logo Design, Graphic Design, Brand Identity & Guidelines, Brand Positioning, Adobe Photoshop, Combination Mark, Logotype, Pictorial Mark, Logo Transparency

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