Sales Manager (1 Year FTC)
Marina Developments Ltd (MDL Marinas) is the UK’s leading marina operator. We are looking for a passionate and customer-focused individual to join our team as a Sales Manager on a one-year fixed-term contract, based at The Yacht Club. This is an exciting opportunity to play a key role in supporting our customers and driving the success of our marinas.
Responsibilities
* Travel to various marinas to manage and support the sales team.
* Lead and develop the sales team to achieve performance targets across annual berthing while supporting holiday and fitness revenue generation.
* Manage all sales activities to ensure administration and customer service operations run effectively, providing coaching to team members and establishing clear performance metrics and goals.
* Implement sales strategies and tactics that deliver consistent growth and achievement of net annual berthing volume and revenue targets.
* Report directly to the Sales and Marketing Director, providing comprehensive sales performance analysis, market insights, customer feedback, and competitor intelligence.
* Evaluate and manage the sales pipeline, optimising lead generation and conversion rates across all marinas for annual berthing.
* Ensure accurate records through the Atreemo (CRM) system; audit data quality and implement improvements to sales processes.
* Brief Marina Managers and their teams as required on the sales pipeline for their marina.
* Support Marina Managers through collaboration, delivering regular team briefings on sales targets, pipeline developments, and strategic priorities.
* Implement and maintain the MDL sales process (GUEST) throughout the team, ensuring all team members are fully trained and procedures are followed according to the MDL Operations manual.
* Monitor your own performance and actively engage with customers giving a good service at all times.
* Monitor both individual and team performance, conducting regular coaching sessions and developing improvement plans when required.
* Foster a customer‑centric culture, ensuring good service at all times while building strong relationships with other departments including MDL Holiday Parks, Estates, and MDL Fitness.
* Ensure all legal, financial, competitor, HS&E and company policies are adhered to within your team.
* Perform any other tasks or responsibilities that are appropriate, in the opinion of the Company, to be included in the duties of the Sales Manager.
Key Requirements
* Sales Performance: Annual berth sales budget volume and net revenue.
* Prospecting: Contacts made, internal and external prospecting calls/emails (Team average 40 per shift).
* Appointment Booking: Marina tours booked per shift (virtual or in person).
* Team Size: Berth Sales Team average 1 per shift.
* Customer Service: Instil a customer‑first approach throughout your team, ensuring outstanding customer care at all points of contact and maintaining high customer satisfaction levels.
* Brand Pillars: Operate in accordance with MDL’s Brand pillars (Innovation, Pride and Experience) and principles (Warm and Friendly, Safe and Secure, Prompt and Efficient, Clean and tidy).
* Health & Safety & Environmental Compliance: Carry out duties in accordance with the Company Health & Safety Policy and Risk Assessments, method statements and operating procedures.
* Quality Management System (QMS): Deliver sales and operational process and systems in accordance with the quality management systems as laid down Marina Regulations and company procedures and policies.
* Direct Reports / Team: All dealings with team members are carried out professionally, politely, and respectfully.
* Administration: Accurately and diligently manage the administration associated with your role.
* Training: Full on‑job training leading to industry‑recognised qualifications.
MDL Marinas are an equal‑opportunities employer.
Closing Date: Monday 17th November 2025.
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