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General manager

Swansea
Permanent
Dobbies Garden Centres
General manager
€52,500 a year
Posted: 25 December
Offer description

General Manager at Dobbies Garden Centres

Our General Managers play an essential role in delivering customer experience across our stores – driving sales, promoting customer loyalty, maintaining high operational standards and smashing commercial targets.


Responsibilities

* Take full ownership of the store management, ensuring everything is in place to hit commercial targets with responsive management of budgets and cost controls.
* Oversee the complete business operation, maximising profitable sales and growth while creating a unique customer‑focused environment.
* Lead the creation of a great place to work for everyone on a day‑to‑day basis, while planning ahead to ensure the team has a development journey with Dobbies.
* Spark your team's passion for delivering the best customer experience possible by creating a brilliant customer journey.
* Observe your team's service levels, identify ways they can improve, and coach them to achieve those improvements.
* Work closely with our central support teams, maintaining excellent communication, stock supply, and response.
* Ensure all compliance with health & safety regulations, whilst caring for employee and customer welfare at all times.


Qualifications

* Retail management expertise with proven experience of leading multiple direct reports and their teams.
* Commercial awareness and understanding of budgets, profitability from driving retail sales and improved ways of working.
* Ability to identify training needs and effectively coach and train all levels to deliver a first‑class customer experience.
* Excellent communication skills, ensuring successful initiatives and actions are shared across the business and that performance is monitored.
* Adaptability – act quickly and enthusiastically to changing priority, workload and concepts.
* Positivity, managing change – lead the team through each season with care and motivation to deliver best.
* Can demonstrate our values at all times – we’re one team, getting better every day. We bring a smile, we live and breathe gardens, we make it work for our customers.


Benefits

* Generous annual leave entitlement. Use your holidays when you want with limited statutory days off required.
* Generous uncapped discount across our stores – 50% off in our restaurants, 25% off in the Garden Centre and 10% off in our food halls.
* Access to Stream – support your financial wellbeing, with ability to access earnings ahead of pay day, save for the future and receive financial advice.
* Access to Retail Trust – seek confidential support, access to a virtual GP, free counselling services and discounted retail rewards with our employee wellbeing platform.
* Access to Dobbies Academy – continue your development with our eLearning platform and development programmes.
* Thriving culture – the Dobbies team are passionate, diverse and committed to making it work for our customers.


About Us

At Dobbies, we’re proud to have a history dating back to 1865. We were founded by James Dobbie and are the only garden centre retailer to have stores in every nation across the UK. Our passion and joy for gardens and plants is what makes us special. In our stores, we showcase this through own brand and branded products, concession partners and services. We champion garden living all-year-round. Many of our stores feature a restaurant or coffee shop, where customers can enjoy refreshments or meals in a relaxed and welcoming environment. We offer a calendar of events and experiences that bring people and communities together, and we have a national charity partner that both our colleagues and customers raise money for. We’re committed to being a great place to work. We’re one team and we encourage our colleagues to be the best version of themselves, every day; to share their wins and celebrate success. Together, we make it work for our customers.


Seniority Level

Mid‑Senior level


Employment Type

Full-time


Job Function

Management and Manufacturing


Industries

Retail

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