✦ About us Holafly is a fast-growing start-up that is changing how travelers connect to the internet abroad.
Since 2018, we’ve been providing peace of mind to travelers to more than 200 worldwide destinations.
We are a young and international team of over 500 people based all around the world working to provide stress-free experiences for all travelers .
1. ✦ About the role We’re looking for a strategic communicator and storyteller who can elevate Holafly’s voice in the global tech and travel ecosystem.
As a PR Specialist you will be mainly focused on Thought Leadership; you’ll be responsible for identifying and amplifying the unique perspectives of Holafly’s executive team and subject-matter experts — positioning them as authoritative voices in connectivity, innovation, sustainability, and global travel.
Your work will directly contribute to Holafly’s brand awareness, media presence, and reputation as a disruptive scale-up in the eSIM and travel-tech industries.
2. ✦ Responsibilities Thought Leadership Strategy Design and execute the thought leadership roadmap for Holafly’s executive team, aligning with business goals and brand pillars.
Work directly with C-level and senior leaders to identify unique angles, develop their personal positioning, and craft long-form and short-form content (op-eds, interviews, conference scripts, LinkedIn posts).
Pitch executives as speakers at relevant global events and conferences, and manage their speaker profiles, bios, and content assets.
Monitor trends and conversations in the travel-tech space to insert Holafly’s voice where it matters most.
Lead the LinkedIn content strategy for Holafly’s leadership team, ensuring their presence is consistent, credible, and aligned with their roles and expertise.
Empower key employees and teams to become brand advocates on LinkedIn through training, content suggestions, and ongoing support.
Take ownership of projects to position Holafly as the go-to media voice in our industry.
You’ll work cross-functionally with content and tech teams to bring this vision to life.
Partner with People & Culture to align messaging with employer brand objectives.
Media Relations & Executive Profiling Pitch thought leadership pieces and founder stories to top-tier media across key markets.
Manage relationships with journalists, editors, and podcast/booker contacts relevant to business, travel, and tech verticals.
Prepare executives for interviews with tailored briefings and talking points.
Measurement & Optimization Track and analyze the impact of thought leadership and LinkedIn strategies using defined KPIs (visibility, engagement, reach, earned media value).
Provide clear reporting and recommendations to improve voice, reach, and positioning.
Coordinate with the PR team to scale efforts globally.
3. ✦ What do you need to succeed: Bachelor’s degree in Journalism, Marketing, or a related field.
4. 3+ years of experience in similar roles, with the ability to handle multiple projects simultaneously.
Proven experience in PR & Thought Leadership Strategies, preferably in international and fast-paced global environments.
Strong writing and storytelling skills with a portfolio of successful PR campaigns or events.
Excellent organizational and project management abilities with attention to detail.
Familiarity with eSIM technology and telecom trends is an advantage.
Willingness to travel occasionally for events and press engagements.
Minimum C1 level of English (spoken and written) or native proficiency.
Data-oriented mindset: able to analyze results and optimize events for maximum impact and efficiency.
Comfortable working with autonomy and flexibility within a remote, fast-scaling team.
5. ✦ Benefits of boarding on Holafly 20 days paid time off Education bonus Great company culture and international environment!
Highly-skilled teammates and lots of opportunities for growth and development! Remote Apply now and help us to keep the world connected together! 🌎Visit us at Holafly to explore open positions and learn more about our mission.
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