For our Business Unit Global Export, we are, with immediate effect or as soon as possible, looking for a
Category Marketing Operations Manager Global Export 100% (m/f)
In this position you report to the Marketing Director Global Export, and you are responsible for managing a global export product portfolio and innovation projects with our categories, in cooperation with internal stakeholders across functions and external partners.
Your main responsibilities
1. Monitor and improve product portfolio and SKUs performance (recommendation for NPDs, delisting, pricing, etc.)
2. Analyze markets, competition and assortment, as well as monitor market development and customer needs for the product category in close cooperation with internal and external stakeholders
3. Reporting and development of recommendations for action in close cooperation with local teams (Hero Sales and Distributors)
4. Strategic pricing and price lists
5. Lead product innovation process within Global Export division (Business Case development and Gatekeeping Meeting)
6. Packaging adaptations (design development, stickers and labels)
7. Product development process, tastings, launch plans development with Categories and Agencies and product registration in export markets
8. Maintain master data and image databases for export product categories, good for printing, etc.
9. Maintain Website, create Newsletter and provide category marketing updates to internal and external stakeholders (e.g. delistings and timings)
10. Develop and provide sell-out support (POS kit, E-com content, Product samples, specifications and certificates, etc.)
11. Develop sell-in presentations, category and product trainings presentations for distributors / customers and if needed participate in distributors sales meetings
12. Manage approved budgets (Projects, A&P, etc.)
13. Develop, maintain and serve strong relationships and partnerships across multiple functional areas (internal sales, marketing, customer service, etc.)
14. Secure and maintain sales & marketing activity compliance in regards to IMT program (Innovation Management Tool) and NPD requirements defined by the Group
15. Support all operative Hero brand and product segments in cooperation with the interfaces Purchasing, Quality & Innovation and Planning and with our Intercompany partners across the Group
We expect
16. Higher education degree (university, college, FH/HFW) preferably in Business administration with specialization in marketing or business development
17. Ideally 8-12 months successful work record with product portfolio development within FMCG
18. Fluent in English (both in oral and written), any other language is an advantage
19. Travel activity around 5%
Your key competencies / skills
20. Strong project management skills
21. Business & Financial management skills
22. Strong analytical and problem-solving skills
23. Entrepreneur and strategic mindset
24. Ability to be a team player with strong interpersonal skills
25. Effective communication skills - both written and verbal
26. Positive mindset combined with cultural sensitivity and resilience
27. Self-starter / initiator with high level of integrity and ‘hands on’. Must be able to perform duties independently with minimal direction or supervision.
28. Ideally high digital acumen
We are looking forward to receiving your application and motivational letter through our online portal.