We are looking for a passionate and knowledgeable Marketing Executive to join our Marketing team!
About us…
Arena Racing Company does so much more than lead the UK’s largest horse racing group. We have 21 racing venues showcasing horse racing, greyhound racing, golf courses, hotels and events. In short, leisure, entertainment, media production and global distribution are at the heart of what we do, making it an exciting and diverse place to work!
Our success is a team effort which is why we offer great opportunities for growth, development and career progression. After all, it’s our employees that enable us to offer first class service and create an electric atmosphere, all within an industry we love.
What is ARC?
We embrace diversity
We develop our people
We care for our visitors
We think about our impact
We are proud of our sport
Work Perks of being a Marketing Executive...
1. Annual passes to attend any of our 21 venues
2. Discounted food & ARC days out
3. Cycle to work scheme
4. Holiday allowance increasing with length of service up to 28 days
5. Company life assurance scheme
6. Discretionary group annual bonus schemes to reward your hard work
7. Support with study through our study assistance schemes
And so much more…
About the role:
We are currently seeking a Marketing Executive to join the Northern marketing team as well as working alongside the wider marketing team on group campaigns across 16 racecourses, five greyhound stadiums, three hotels and three golf courses.
Responsibilities of a Marketing Executive:
8. Support the Regional Marketing Manager and the wider marketing team to execute the company marketing strategy that maximise sales across all raceday and non-raceday income lines
9. Create engaging content via written content, videos and photos to use across various platforms including websites, social media and emails
10. Own campaigns as directed from conception to delivery and review
11. Generate and capture content for social media channels by attending key horse racing fixtures and events (weekend and weekday evenings required. Approx. 20 events each year. TOIL accrued)
12. Assist where required with the CRM strategy; writing and providing assets for email campaigns and looking for opportunities to build our opted in database
13. Liaise with internal designers to brief in marketing campaigns and collateral from conception through to final delivery. Ensuring timeframes are maintained and delivered, materials are accurate and are effectively distributed in line with the campaign strategy.
14. Monitor and respond to customer feedback and look to actively improve brand perception online
15. To assist in creative briefs media agencies, and supplying required creatives for online and offline campaigns
16. Ensure website content is accurate, engaging and optimised alongside the guidance provided by the SEO Manager
17. Liaise with a wide range of stake holders from across the business to implement our marketing campaigns to the highest possible standard
18. Work closely with external agencies when required
19. Provide general administrative support to the Head of Marketing, Group marketing managers and design team when required.
The person we are looking for as a Marketing Executive has…..
20. Minimum 2 years’ experience within a similar marketing role
21. Knowledge and understanding of the leisure sector and ticket or hospitality-based business is desirable
22. Strong organisational and interpersonal skills, with the ability to work under pressure
23. Experience delivering a range of on and offline marketing collateral effective within marketing campaigns
24. Creative and enthusiastic with a positive attitude
25. Results orientated
26. High attention to detail
27. Excellent communication skills
28. Proactive self-starter
29. Works well as part of a team
30. Clear, concise writing style and excellent grammar
31. Experience with social media channels (Facebook, Instagram, LinkedIn, and Twitter), CRM platforms and CMS
We are on a thrilling journey. So, to join us at our next destination, be part of a winning team and to learn more about our company and this exciting opportunity apply today.
At ARC, we believe that a diverse, equitable and inclusive workplace makes us a more relevant, more competitive, and more resilient company. We welcome people from all backgrounds, ethnicities, cultures, and experiences. We are an equal opportunities employer and do not discriminate on the grounds of gender, sexual orientation, marital or civil partner status, pregnancy or maternity, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.