Head of Marketing | Live Events (Spoken word)
Head of Marketing | Live Events | London | Permanent
Do you have strong marketing expertise in live ticketed events? Are you looking for a Head of Marketing role, leading a small team and driving marketing strategy for a cutting edge portfolio of UK wide spoken word events. Our partner: is the market leader in producing and curating online and live spoken word events.
Leading the Marketing department and piecing together and delivering strategy, whilst maintaining a hands on and flexible approach. You will require a strong understanding of marketing, live event tour planning and logistics, and ticketing.
Marketing Leadership & Strategy: Lead the marketing team, overseeing departmental workflows and optimising project delivery systems. Champion consistent brand messaging across all marketing outputs.
Campaign Planning & Execution: Develop and execute end-to-end strategies for tours and events. Lead late sales strategies to maximise final campaign performance.
Performance & Stakeholder Management: Manage budgets and report on campaign / tour performance. Collaborate on CRM, segmentation, and data-driven digital marketing.
The right candidate has excellent communication and leadership skills, with a passion for the world of live events.
Significant senior-level marketing experience in live ticketed events.
Proven track record in managing marketing / ticketing teams and budgets across multi-venue tours or campaigns.
Strong knowledge of ticketing platforms and CRM systems.
Data-driven decision making, with a commercial mindset.
Experience with CRM upgrades or migrations.
Hybrid working pattern of 3 days a week in the London office.
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