Marketing audience operations manager

Marketing Audience Operations Manager

My global market leading brand is looking for an audience Operations Manager to join a motivated and experienced team responsible for enabling personalised marketing experiences. My client is building an operating ecosystem that enables world-class, insight-led digital marketing to people all over the world.

This role will sit in the Marketing Product function, whose responsibility covers a wide variety of digital products across marketing planning, activation, insights and creative management. You will be part of the Audience Relationship Management team, responsible for enabling personalised multi-channel audience experiences across the globe.

This is senior role so you will have in-depth knowledge if marketing audience cultivation and the data that underpins the marketing operations

Essential Experience

1. Proven experience working with customer data platforms to build and maintain audiences and multi-channel journeys
2. Passion for data, with experience of leveraging it to deliver great audience experiences
3. Experience working with and applying marketing consent and other compliance frameworks to marketing campaigns and audiences
4. Experience of successfully navigating a matrix organisational set-up