Responsibilities
The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform. We work with advertisers to optimise their activity on the platform and build meaningful connections that help drive behavior change.
TikTok is looking for a full-time Measurement Partner Lead to scale a high-performing Measurement team and to hire and develop top talent. We seek a motivated and empathetic individual with strong analytical skills, aiming to develop our Marketing Science discipline.
Responsibilities:
- Scale a high-performing Measurement team, hiring and developing top talent.
- Lead partnerships with agencies and clients, delivering impactful measurement that strengthens their understanding of performance on our platform.
- Drive strategic consulting with revenue and product teams, shaping and executing learning agendas for key clients and agencies.
- Capture and channel client and agency feedback so their needs directly inform product, partnerships, and roadmap priorities.
- Work closely with EU leadership to deliver clear, compelling Measurement POVs for clients and regional teams.
- Collaborate with product and partnerships teams to identify and prioritise the right measurement solutions and partnerships for the region.
- Partner with global teams to advocate for and secure continued investment in team growth, including adjacent areas like research and data science.
Qualifications
Minimum Qualifications:
- Extensive experience in digital advertising, large marketing-related organizations, or measurement suppliers where most recent responsibilities have included management, organizational growth, operational discipline, and client success
- Management experience service based leadership
- A strong track record of building analytical teams with clear examples of operational discipline and strategic acumen
- Experience in inferential problem solving through experimental design and analytical methods
- Ability to work effectively, deploy consistent quality, and provide guidance on what decisions should be made
- Proficiency with performance attribution measurement
- Experience with advertising agencies or complex marketing data-driven organizations preferred
Preferred Qualifications:
- Familiarity with regional industry lobby groups and measurement initiatives a plus
- Relevant bachelor's degree in a quantitative field; graduate degree in a science, mathematics, operations, business, digital marketing, or research preferred
About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.