Job Description
Job Description
We are looking for a '' Social Media / Community Manager” to join our London Head Office team but with an international Scope. The role is offered on a local full-time, permanent contract.
This is a unique dual role of community development and press coordination with a personal relationship approach, reporting to the Senior Community and Press Manager.
The role is part of Miista’s dedication to explore and explain The Opposite Thing throughout an informed dialogue in collaboration with our community and towards the expansion of our vision of creating a product that has personality in addition to aesthetic value, while preserving an ethical European manufacturing practice.
The role will lead and drive community building and storytelling through the right day-to-day social dialogue, creative and personal partnerships worldwide, growing our following based online and offline, and ultimately helping to expand the Miista customer base.
Miista’s work environment is exciting but fast-paced, and you will need to be a self-starter with strong initiative, ownership, and accountability. Miista remains an independent creative company 12 years after launch.
Main Responsibilities:
* Responsible for the day-to-day dialogue with our community in key Social Media Platforms (Instagram and Tiktok) – daily interaction with DMs and comments.
* Responsible for managing and growing our “on-brand list of creative collaborators”, dressing/styling partnerships & gifting – always looking for the correct engagement and brand growth.
* Daily Social Media Posting according to the brand’s Tone of Voice and Visual Guidelines.
* Responsible for the execution of innovative, highly creative and first-class community-building strategies for Miista Worldwide.
* Lead all community development related initiatives in the market, working in the overall strategy collaboratively with the rest of the marketing/content/press team to amplify the impact and visibility of the brand initiatives and product launches.
* Manage the influencer selection and the contacting for specific campaigns and events.
* Engage with key creative partnerships, influencers, and VIPs in the market to build brand awareness and desirability, drive traffic and grow business, creating bespoke proposals and managing closely all partnerships and influencer marketing gifting budgets for the season according to key events dates on the marketing calendar.
* Manage relationships and ensure influencer content is within brand and contractual agreement, and it is delivered within the agreed-upon timelines.
* Negotiate influencers gifting and deliverables based on the agreed-upon company guidelines.
* Develop and expand Miista’s community of influence both online and off-line, to drive traffic to our website, physical stores, wholesale partners and help expanding our customer base.
* Own the upkeep of trackers and contact sheets for influencers and their agents we work with, and ongoing relationships or exchanges outside contractual exchanges (e.g., gifting, content rights), reporting on performance for influencer marketing campaigns and tags or content shares achieved.
* Collaborate with the rest of the marketing team coming up with storytelling ideas to be incorporated in the production of physical events to promote an ongoing engagement towards the Miista community of values.
* Participate in community activation events, thought out our retail Outlets or other marketing avenues worldwide in collaboration with the rest of the marketing team.
* Support with the distribution of the brands story telling through key editors in the fashion and cultural landscape when an activation event is planned.
The Ideal Candidate Requirements
* You will have a minimum of 3-4 years plus professional experience in Community management / Influencer Engagement/ Social Media / Events producing/Retail/ Communications.
* Have a Social Approach first
* Personable character
* You will have working knowledge, experience and preferably an existing network within the fashion/music/culture/art community/stylist/celebrity/influencer market .
* Ability to travel worldwide when needed for special launching events.
* A passion for storytelling and brand development, with a passion and focus on fashion and culture.
* Excellent knowledge of community development strategies and customer acquisition models.
* Experienced in launching small to large-scale digital campaigns and media campaigns with an understanding of measuring ROI and customer insights from these campaigns.
* Passionate about driving stories across different social channels and IRL.
* Excellent knowledge of media, the cultural landscape and societal dynamics, with a strong interest in the arts and creative community.
* Excellent verbal and written communications skills and full proficiency in English
* Generous and passionate team leader with strong personal and organizational skills.
* Collaborative mindset / ability to work independently and across a team.
* Results orientated / solutions focused approach.
* Highly organized and driven with meticulous attention to detail.
* Attention to detail and ability to multitask.
* High level proficiency in Microsoft Office, especially Excel.
We are interviewing candidates on an ongoing basis, please send you application and CV as soon as possible. We welcome candidates of all different backgrounds, sex orientations and ethnicities.
Our Position: The Opposite Thing
Designed in London — Made in Spain — EU Sourced and Produced
Miista upends the exclusionary practices of the fashion industry to show how we’re actually living now. Over the last 12 years we are proud to have built a brand that through craft, our community, the risks we’ve taken and a sometimes
bizarre willingness to laugh at ourselves, has made an elegant commitment to the alternative. A dedication to the opposite thing.
What does that mean? That we’re happy to sacrifice profit and to subvert problematic fashion trends for women to create a product that has personality in addition to aesthetic value. A product that knows women don’t really shop using the search words ‘pretty’ now. If we were your friend, Miista would be the odd one at school who grew up and got an attitude and a sense of confidence. You know when it’s a Miista.