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This role supports the Head of Consumer Insights & Strategy in enterprise-wide projects ensuring consumers are at the heart of all marketing decision-making. You would be driving the voice of consumers by developing meaningful insights for our brands and business decisions. You would also be identifying, commissioning, managing & reporting insights projects across multiple methodologies.
This role is a part time role, working 20 hours a week.
Responsibilities:
* Being the voice of the consumer for your marketing team - championing and promoting our consumer first values
* Effectively manage quantitative/qualitative/desk research studies (both on-going and ad-hoc), including issue identification, briefing, results facilitation and embedding insights into strategy across the brands in your care
* Analyze and synthesize learnings from research, drawing strategic conclusions, and recommendations that are meaningful
* Collaborate, communicate and present research insights from multiple data sources effectively to relevant cross functional stakeholders in an impactful and engaging way
* Collaborate with brand teams on project success criteria and the post evaluation of marketing activities
* Manage facets of the Insights budget to ensure the greatest impact of spend while maximizing outcomes
* Engaging key stakeholders with thought leadership pieces relevant to our business
* Support Sensory work for your team
About you:
* Minimum 5 years in marketing (or marketing related) ideally with time spent in packaged goods environments and/or within Insights teams
* Ideally a background in consumer/market research, sensory research, consumer insights, marketing
* Tertiary qualifications in marketing or related field
* Sound organizational, communication, interpersonal and stakeholder management skills
* Must have a passion for consumer behaviour – to understand what makes people tick, be a thought leader and naturally curious
* Strong project management skills and ability to manage tight timelines
* Ability to analyse and interpret data to make recommendations
* Ability to think strategically and translate this thinking into measurable actions
* Strong presentation and communication skills (written and verbal)
* Analytical skills and good attention to detail
About us:
* Hybrid Working – Flexibility around when and where you work.
* Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package.
* Parental Leave – 12 weeks paid parental leave for primary caregivers and up to 3 weeks for secondary care givers.
* Leave Options – Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter.
* Great Place to Work certification in Australia.
* In House Training Programs
* Corporate Discount Programs & Novated Leasing – Utilize a range of discount programs (gym membership, health insurance, banking) depending on location.
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