About The Role
At GSF Car Parts, providing excellent service and supporting our customers is our top priority. As a Business Development Manager, you will be responsible for engaging with customers within an agreed geography to grow market share and increase loyalty.
You will expand the customer base by targeting new business opportunities across existing and new sales channels. The role will cover customers for our Leicester branches, so you must be based locally enough to travel within the area.
Main duties include:
1. Proactively grow the branch customer base through targeted new business generation and opening new accounts: target new IMT accounts and non-IMT accounts such as dealerships, manufacturers, and re-sellers.
2. Target high potential existing IMT and National Accounts for growth.
3. Collaborate with the branch team to identify target IMT accounts using CRM data and local knowledge.
4. Work with National Accounts to identify and target opportunity accounts.
5. Partner with supplier field sales to grow market share across key categories through joint initiatives.
6. Increase market share in own brand products and identify target accounts using MI data to find growth opportunities.
7. Expand our digital sales channels.
8. Implement Parts Finder app across IMT channels and GMS integration using AOLV4.
9. Work with the GE team to promote tooling and equipment sales.
10. Utilize the lead generation system effectively.
Working hours: Average hours per week, Monday to Friday.
About You
The ideal candidate will have proven experience in field sales or a similar role within the FMCG industry or a multi-site organization.
What you’ll need to succeed:
1. Strong automotive product and competitor knowledge is desirable but not essential.
2. Strong negotiation and presentation skills.
3. Experience with customer databases and analysis is advantageous.
4. Dynamic, persuasive personality.
5. Effective communication skills.
6. Experience with electronic catalogues is beneficial.
7. Enthusiastic and committed approach.
8. Self-motivated with good time management skills.
9. Proven B2B sales track record.
10. IT literacy, especially in Excel and PowerPoint.
11. Full UK Driving Licence with no more than 6 points.
What we'll offer:
* Performance-based bonus opportunity.
* Days annual leave (including bank holidays), with potential to earn up to 5 additional days.
* Free flu vaccination.
* Health & wellbeing tools.
* Support from pension experts.
* Life assurance scheme.
* Discounts from household brands like Asda, Nike, and John Lewis.
* Financial wellbeing products including advances and savings schemes.
* Paid time off for volunteering.
* Training, qualifications, and career progression opportunities.
About Us
GSF Car Parts is one of the UK’s leading automotive parts distributors, serving thousands of independent garages across the UK and Ireland. We have over branches nationwide, with a turnover exceeding £ million. Since November 1, we have traded as one brand, supported by centralized departments in procurement, supply chain, marketing, and national accounts. Our IT systems include the industry-leading catalogue system, Allicat, and access to our national garage programme, Servicesure.
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