Overview
This range is provided by Plutus Media. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$17,000.00/yr - $22,000.00/yr
This role is built for a results-driven copywriter who understands how to communicate value to B2B decision-makers and support revenue growth. You\'ll be writing copy not just for brand awareness, but for sales, renewals, and client acquisition. You\'ll work closely with sales and marketing leadership to:
* Support outbound campaigns, from email sequences to LinkedIn outreach
* Write persuasive ad copy aligned with B2B media buying strategies
* Develop sales enablement content such as case studies, one-pagers, and proposals
* Optimize messaging for conversions across landing pages, funnels, and presentations
Key Responsibilities
* Sales-Driven Copywriting: Create persuasive copy for outbound campaigns, landing pages, and proposals that drive conversions
* B2B Positioning: Translate complex solutions into clear, compelling narratives tailored to decision-makers in high-ticket sales cycles
* Media Buying Support: Write performance-focused copy for paid campaigns (social, search, and programmatic) optimized for ROI
* Demand Generation: Contribute to campaigns designed to generate leads and nurture them through the funnel
* Sales Team Collaboration: Partner with sales to align messaging with pipeline priorities and renewal opportunities
Requirements
* Fluent in English (spoken and written)
* Proven B2B marketing and sales experience, especially in high-ticket sales cycles
* Hands-on experience writing for media buying campaigns in a B2B context
* Strong understanding of conversion-focused copywriting principles
* Ability to collaborate across marketing and sales to achieve performance goals
Benefits
* Direct Business Impact: Your work will directly fuel client acquisition and retention
* Performance-Based Growth: Competitive salary + bonuses tied to revenue outcomes
* B2B Focus: Work with SaaS and tech companies operating at the forefront of innovation
* Career Development: Grow into a strategic revenue-focused marketer and copywriter
Details
* Seniority level: Associate
* Employment type: Full-time
* Job function: Marketing
* Industries: IT Services and IT Consulting
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