Subscription Business Director
Leeds | Up to £160,000 | Permanent
The Opportunity
A major UK broadcaster is creating a Director-level role to own and scale their subscription membership proposition. Full P&L accountability for driving sustainable membership growth, revenue, and viewer engagement. You'll report into the Streaming Business Director and work directly with c-suite stakeholders.
The Role
Own the end-to-end subscription business strategy from proposition design and pricing to GTM execution and retention. Lead a cross-functional squad of 20+ people spanning analytics, marketing, and editorial.
* Own strategic vision for the membership proposition
* Define cross-functional growth strategies and commercial roadmaps
* Drive P&L performance including pricing strategies and revenue growth
* Own audience growth and retention, minimizing churn and maximizing LTV
* Collaborate cross-functionally with technology, product, marketing, content, and insights
* Identify market opportunities, partnerships, and product enhancements
What They're Looking For
* Proven track record leading subscription or D2C businesses in streaming, media, gaming, edtech, or telecoms
* Strong commercial acumen with pricing, packaging, and revenue growth strategies
* Experience managing full customer lifecycle including acquisition, retention, and churn
* Advanced analytical skills translating insights into action
* Cross-functional experience with product, technology, marketing, and content teams
* Excellent stakeholder management with ability to influence at c-suite level
* Growth-focused mindset with commercial rigor
Desirable
* Experience launching or scaling a subscription streaming service
* Knowledge of UK and international media landscape
* Familiarity with CRM, marketing automation, and data analytics tools
* Experience with agile methodologies and digital transformation
Why This Role
Shape the commercial future of a subscription business within one of the UK's most recognized broadcasters. Genuine autonomy to set strategy, build roadmaps, and drive revenue at scale. Work with c-suite leaders and have direct impact on commercial performance.