Work Flexibility: Hybrid
Why join Stryker?
Do you want to work for one of the world’s leading medical device organisations? Our aim is to make a difference to patients’ lives every day, delivering innovative products and technology to make healthcare better. We are committed to advancing healthcare. We have never been afraid to push forward and navigate the best paths for our clients and patients.
What you will be doing?
At Stryker we look for talented, highly motivated leaders who will be responsible and accountable for driving profitable growth of our business through an engaged sales team whilst developing our culture of integrity, accountability, people, performance. It is imperative that our Sales and Marketing functions are aligned on our Annual Marketing Plan and effort is simultaneously applied to achieving our prioritised growth opportunities.
The Senior Product Manager will be the local leader of the Upper Extremities portfolio, reporting to the Senior Manager, Product Marketing Extremities Europe. They will be responsible for planning, executing and tracking the translation of the central marketing strategy into the local marketing strategy, in close collaboration with the Marketing Associates, Brand managers and the Business Unit Manager Extremities UK&I.
We are seeking a Senior Product Manager with demonstrated ability to build strong relationships and the talent to influence internal and external stakeholders. This national role covers an extensive portfolio, and the workload will require the candidate to engage members of the Sales team to participate in projects. Therefore, the suitable candidate will be able to engage and coach individuals from the Sales team with ambition to take on more responsibility and manage activities that they undertake. Candidates with prior medical marketing experience, orthopaedic and shoulder joint knowledge, strong business acumen and the ability to show leadership to the sales team are encouraged to apply.
We help to change people's lives through teamwork, dedication and innovative technology. We care about our customers, patients and each other which is why we are consistently recognized as a great place to work. We are looking for an exceptional candidate who will fit in with our team and truly want to make a difference.
This role will require UK national travel and to stay away from home overnight on a regular basis for customer visits, conferences and educational events.
This person will be based from home however, regular visits to the head office in Newbury will be expected and occasional international travel.
Responsibilities:
Local Marketing Strategy & Execution:
1. Develop and execute a localized marketing strategy aligned with the central strategy to ensure effective market penetration and product positioning.
2. Set key performance indicators (KPIs) for local marketing initiatives and measure performance to drive continuous improvements.
AMP Development & Commercialization:
3. Create and execute a localized Annual Marketing Plan (AMP) in line with the global AMP, focusing on new product launches, and local commercialization strategies.
4. Align the marketing plan with key organizational stakeholders to ensure cohesive execution and mutual support.
Market Insights & Competitive Intelligence:
5. Continuously gather and analyse market insights, customer feedback, and competitor activities to adjust the marketing strategy as needed.
6. Share insights across the organization to refine products and strategies, ensuring the company remains competitive and responsive to market needs.
Business Performance Monitoring:
7. Monitor the business performance, analysing key metrics to identify opportunities, risks, and areas for improvement.
8. Provide actionable recommendations to enhance growth, market share, and customer satisfaction.
Industry Engagement & Event Participation:
9. Actively participate in local congresses, industry events, and conferences to stay informed on industry trends, new technologies, and competitor actions.
10. Engage with customers, Key Opinion Leaders (KOLs), and emerging influencers in the market to foster strong relationships and support business development.
Customer & Sales Support:
11. Collaborate closely with the sales force by co-traveling to customer sites to identify business opportunities and gather insights that influence product and strategy decisions.
12. Attend customer-facing events and support sales teams in their efforts to drive revenue and deepen relationships.
Medical Education Strategy:
13. Develop and implement a local medical education (MedEd) strategy in collaboration with associates and the events team, ensuring timely and full execution of educational initiatives.
14. Adjust global marketing materials to cater to local market needs, ensuring compliance with local regulations and organizational standards.
Product Expertise & Sales Training:
15. Gain a deep understanding of the products and provide training and support to both sales teams and customers, answering product-related queries and offering technical expertise.
16. Support the sales team with tender submissions, customer events, and other initiatives as needed.
Supply Chain & Inventory Management Support:
17. Collaborate with sales and supply chain teams to ensure smooth inventory management and product availability for customers.
18. Provide support for supply chain-related tasks, including forecasting and addressing potential supply issues.
Collaboration Across Teams:
19. Work closely with sales, marketing, and brand teams to ensure alignment in executing marketing and business strategies.
20. Support internal communication efforts by contributing relevant content for newsletters and other informational materials to engage with the broader community.
What you need?
21. Bachelor’s degree in Marketing, Science, Engineering or related field & Masters preferred or equivalent work experience
22. 5 years + of work experience required
23. Marketing experience
24. Experience working within the Medical Device industry
25. Orthopaedic and shoulder surgery experience advantageous
26. Track record of driving profitable growth, new product introduction, and creating and executing successful marketing strategies at regional and local level
27. Excellent presentation and interpersonal communications skills
28. Strong analytical and problem-solving skills
29. Ability to manage multiple projects while delivering on established timelines
30. Ability to be persuasive in the absence of organizational authority
31. Must be able to understand and work within complex interdivisional procedures and policies
32. Proven track record of ethical behaviour in previous roles
33. Demonstrated ability to mentor others
34. Demonstrated ability to communicate with Senior leaders
35. Demonstrated proficiency in Microsoft office (Excel, Word & PowerPoint).
What do we offer in return?
Our benefits include bonuses; commissions; healthcare; family and parenting leaves; wellness programs; onsite gyms and restaurants; discount purchase programs; and service and performance awards – not to mention various social and recreational activities.
Who is Stryker
Stryker is one of the world’s leading medical technology companies and together with our customers, we are driven to make healthcare better. The Company offers a diverse array of innovative medical technologies, including orthopaedics, medical and surgical, and neurotechnology & spine products to help people lead more active and more satisfying lives. Stryker products and services are available in over 100 countries around the world. For more information, please visit our website at .
Travel Percentage: 60%