We are seeking an insightful and culturally attuned Content Manager to join a growing team of innovators at the intersection of creativity, culture, and data. This role blends analytical thinking with creative intuition - using social listening, trend analysis, and cultural insight to develop impactful opportunities for brands.
As a Creative Strategist, you'll uncover cultural and consumer insights, translate them into compelling creative recommendations, and ensure brands remain relevant and resonant within online conversations.
Key Responsibilities
* Continuously monitor brand social channels and online signals to identify high-impact opportunities for engagement.
* Proactively identify conversations, communities, cohorts, and cultural trends that hold strategic and creative relevance for brand growth.
* Conduct ongoing active listening across brand channels, tracking and analysing follower interactions such as comments, responses, and DMs.
* Research and interpret brand, audience, and cultural trends to inform creative campaigns and strategic direction.
* Go beyond surface-level metrics by forming hypotheses, analysing data, and providing actionable insights.
* Deliver daily or regular digests of key findings, turning them into clear creative briefs and strategic recommendations.
* Utilise third-party tools to manage brand pages and assist with social performance reporting.
* Follow escalation processes for handling negative feedback or sensitive community issues.
* Identify opportunities for brands to participate authentically in cultural moments, trending topics, and social conversations - including engagement with influencers, creators, and other brands.
Qualifications
* Proven experience in a creative strategy, social strategy, or digital planning role within an agency or brand environment.
* Strong understanding of major social platforms (Instagram, TikTok, X/Twitter, Facebook, Pinterest, WhatsApp, etc.) and audience engagement behaviours.
* Excellent research and analytical skills, with the ability to transform insights into compelling creative narratives.
* Outstanding written and verbal communication skills, including experience producing creative briefs, insight reports, and client presentations.
* A curious mindset with deep cultural awareness and the ability to adapt quickly to emerging tools and platforms.
* A passion for popular culture, online communities, and social trends.
* Familiarity with social listening tools (e.g. Sprinklr, Brandwatch, Sprout Social, Meltwater) is a plus but not required.
* Experience creating presentations and reports using Google Slides or equivalent tools.
Benefits
* Competitive salary and comprehensive benefits package.
* Monthly food delivery vouchers.
* Opportunity to shape creative strategy across a diverse range of brands and industries.
* Exposure to cutting-edge cultural insights and social analytics tools.
* Flexible hybrid working model.
* Unlimited holiday policy.
Sphere Digital Recruitment currently have a variety of job opportunities across digital so feel free to get in touch with us to find out how we can help you. Please take a look at our website.
Sphere is an equal opportunities employer. We encourage applications regardless of ethnic origin, race, religious beliefs, age, disability, gender or sexual orientation, and any other protected status as required by applicable law.
If you require any adjustments or additional support during the recruitment process for any reason whatsoever, please let us know.