A leading adtech and commerce media platform is looking for a senior product marketer to own the GTM strategy, positioning, and storytelling for its commerce media solutions — powering how brands activate and measure campaigns across retail media networks like Amazon, Walmart, and Instacart.
This is a strategic and highly cross-functional role working between Product, Sales, Enablement, and Corporate Marketing to define how the company wins in a fast-evolving category. You’ll lead a small team, shape market narrative, and drive adoption across a high-growth product line.
What you’ll do
* Own end-to-end GTM strategy for commerce media products — from market analysis to launch and adoption.
* Develop positioning and messaging that differentiates against competitors in retail and omnichannel media.
* Partner with Product to align roadmaps with customer and market opportunities.
* Collaborate with Sales and Enablement on tools, training, and playbooks that improve win rates.
* Lead competitive intelligence and translate insights into actionable GTM priorities.
* Serve as an internal and external subject-matter expert for commerce media.
What we’re looking for
* 5+ years in Product Marketing, ideally with enterprise SaaS or adtech experience.
* Deep understanding of commerce / retail media ecosystems (Amazon, Walmart, Instacart, Target, etc.).
* Proven ability to craft compelling product narratives and GTM strategies.
* Experience leading or mentoring other PMMs.
* Commercial mindset, comfortable partnering with exec stakeholders.
* Collaborative, low-ego operator who thrives in a high-growth, fast-moving environment.
#PMM #ProductMarketing #Adtech #RetailMedia