An elite global law firm is seeking a proactive and highly organised Marketing & Business Development (MBD) Executive to join its London office. With a strong international footprint and a reputation for excellence across a wide range of practice areas, the firm advises leading public and private sector clients on complex, high-value matters around the world.
This is an exciting opportunity to join a high-performing team within a collaborative, fast-paced environment, supporting a broad range of strategic marketing and business development initiatives across multiple practice groups.
The Role
The MBD Executive will work closely with Marketing & Business Development Managers and partners to deliver a wide range of activities that support the firm’s strategic objectives.
Responsibilities include:
Business Development & Strategy
* Supporting the development and execution of practice-level marketing and BD plans aligned with wider office objectives.
* Coordinating and producing tailored pitches, credential statements, client presentations and other marketing materials, advising fee earners on best practice and content.
* Maintaining and enhancing representative matters, deal lists and client/industry information, ensuring accuracy and efficiency across databases.
* Conducting research on clients, prospects, competitors and market trends to support BD initiatives, proposals and strategic targeting.
Communications & PR
* Identifying and developing opportunities to raise the profile of the London office, its lawyers and practice areas through events, sponsorships, media activity and thought leadership.
* Managing updates to web and print collateral, including biographies and practice brochures, ensuring materials remain current and fit for purpose.
* Contributing to internal communications, including newsletters, intranet content and office-wide initiatives.
* Coordinating client mailings, alerts and event invitations using relevant marketing systems.
* Managing legal directory and award submissions, seeking opportunities to enhance rankings and visibility.
* Liaising with external PR teams on announcements, deal highlights, awards and speaking opportunities.
Events
* Assisting with the planning and delivery of client seminars, receptions and other marketing events, including invitation management, on-the-day support, ROI tracking and follow-up.
Marketing Infrastructure
* Acting as a champion for the firm’s CRM system, ensuring effective use across practice groups and supporting London marketing objectives.
Other
* Supporting additional marketing and BD initiatives as required in line with business needs.
Person Specification
The ideal candidate will bring:
* At least three years’ experience in a professional services environment, ideally within an international law firm.
* Strong experience coordinating multi-jurisdictional and multi-practice proposals, including RFPs and panel submissions.
* Familiarity with CRM systems (InterAction experience preferred) and deal databases.
* A proven ability to manage multiple projects, meet tight deadlines and deliver high-quality work.
* Confidence working with senior stakeholders, with the resilience to challenge and influence where needed.
* Excellent written and verbal communication skills, with strong attention to detail.
* A proactive, collaborative approach and the ability to work independently when required.
* Discretion and professionalism when handling confidential information.
This role offers the opportunity to work within a dynamic, globally recognised firm that values innovation, excellence and professional growth. If you thrive in a fast-paced environment and enjoy working across a broad range of marketing and BD activities, this position provides a compelling next step in your career.