We’re looking for a Brand Marketing & PR Manager to help shape the future of Pretty You London!
This is a unique opportunity to join a premium fashion and wellness brand at a pivotal stage of growth. Leading elevated, brand‑first campaigns that drive awareness, desirability, and long‑term equity.
Brand Marketing & PR Manager
At Pretty You London, we are entering a new phase of growth—refining our brand, expanding our team, and strengthening our position within the premium fashion and wellness space.
We are seeking a Brand Marketing & PR Manager who brings creative vision and strategic thinking.
This is an opportunity to play a defining role in shaping the next chapter of a brand rooted in thoughtful design and premium aesthetics.
If you are passionate about brand storytelling, cultural relevance, and delivering beautifully executed campaigns, we would love to hear from you.
The Role
As Brand Marketing & PR Manager, you will lead the development and execution of brand marketing initiatives, connecting PYL with the customer of the future.
Working closely with the Brand & Creative Director, you will translate insight and strategy into compelling campaigns that build brand equity, drive awareness, and strengthen emotional connection with our audience.
This is both a strategic and hands‑on position, suited to someone who will thrive in developing the future of a premium challenger brand.
Key Responsibilities
* Own and lead the brand marketing calendar, strategy, planning, and execution, across seasonal campaigns, product launches and brand moments
* Collaborate with external agencies, media partners, and PR contacts to deliver best‑in‑class brand activations
* Interpret data, insights, and cultural trends to inform creative direction and brand development
* Work closely with our Leadership, Social, and Creative teams to design a cohesive brand experience based on data, insight and trends.
* Oversee campaign delivery end‑to‑end, from concept to activation and post‑campaign analysis
* Monitor and report on campaign performance, brand equity, and sentiment, using insights to continuously refine approach
* Working with the e‑commerce & digital marketing manager to align on full 360 campaigns
* Build and nurture relationships with media, editors, journalists, and key industry stakeholders. Take a lead role in PR and Outreach
* Champion a culture of creativity, collaboration, passion and “a can do” and “why not” mindset within a growing team
About You
* You are naturally curious and with a genuine interest in our product, our business and our industry
* Proven experience in brand marketing and PR within a premium fashion, beauty, or lifestyle brand
* A strong understanding of ATL marketing, with experience delivering high‑impact brand campaigns
* A critical thinker, with the ability to translate brand vision into clear, actionable plans
* A strong aesthetic sensibility, with a deep appreciation for premium branding and storytelling
* Experience working with agencies, media buyers, and PR networks
* Commercially aware, with an understanding of how brand marketing drives long‑term growth and equity
* Confident managing multiple projects in a fast‑paced, evolving environment
* Knowledge of media planning practises
* An understanding of Owned, Earned and Paid
* Event management
* Knowledge and experience of CRM and the power of community
Our Culture
At Pretty You London, we value creativity, ambition, and a shared commitment to build the brand. We are a creative, strategic team with a clear vision to grow a brand that fulfils its commitment to the customer
This is a rare opportunity to join at a pivotal time, where your ideas, and campaign direction will have a tangible impact on our future
* 25 days holiday + Bank Holidays
* Birthday off
* Flexi hours to suit busy lives - core hours 10am - 4pm
* Early Friday finishes (as work life balance is important to us)
* Socials - each quarter
More benefits to be introduced this year!
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