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Manager - marketing analytics

Milton Keynes
SHI Corporation UK Limited
Marketing
€85,000 a year
Posted: 17 November
Offer description

About Us

Since 1989, SHI International Corp. has helped organizations change the world through technology. We’ve grown each year since, and today we’re proud to be a $15 billion global provider of IT solutions and services. Over 17,000 organizations worldwide rely on SHI’s concierge approach to help them solve what’s next. The heartbeat of SHI is our employees—over 6,000 of them.


Benefits

* Our commitment to diversity, as the largest minority‑ and woman‑owned enterprise in the U.S.
* Continuous professional growth and leadership opportunities.
* Health, wellness, and financial benefits to offer peace of mind to you and your family.
* World‑class facilities and the technology you need to thrive in our offices or yours.


Job Summary

The Manager – Marketing Analytics is a key member of the Marketing Operations team, responsible for driving a unified data strategy that supports marketing effectiveness and decision‑making. This role collaborates closely with stakeholders to understand reporting needs, identify and assess data sources, and ensure data quality. A core responsibility includes compiling and maintaining comprehensive data dictionaries and formalizing data agreements with marketing teams, defining metric ownership and reporting standards. The Manager – Marketing Analytics also designs robust data architectures, develops scalable data models and frameworks, and delivers actionable insights.


Role Description

* Collaborate with marketing leadership to define data strategy and architecture aligned with KPIs and performance analysis.
* Develop and implement standardized data models and frameworks to ensure consistent reporting and data quality.
* Compile and maintain data dictionaries and data agreements with marketing teams, including metric ownership and reporting protocols.
* Identify and document data sources and integration rules to ensure data integrity and accuracy.
* Design and oversee scalable data infrastructure to support reporting and analytics.
* Utilize tools such as Power BI and Python to build and maintain dashboards and analytics environments.
* Communicate data architecture strategies and insights across the marketing organization to promote data literacy and alignment.


Behaviors and Competencies

* Strategic Thinking: Analyze complex situations, anticipate future trends, and align strategies across departments.
* Leadership: Own complex team initiatives, collaborate in decision‑making, and drive team performance.
* Business Acumen: Execute business plans to drive growth and profitability.
* Creativity: Apply creativity to complex challenges, foster collaborative thinking, and champion initiatives.
* Communication: Effectively communicate complex ideas to diverse audiences and mentor others.
* Analytical Thinking: Use advanced analytical techniques to solve problems, draw insights, and communicate solutions.
* Adaptability: Lead others through change, help teams adapt, and foster a culture open to change.
* Collaboration: Foster a collaborative environment and ensure all team members feel valued and heard.
* Customer‑Centric Mindset: Align initiatives with customer needs and integrate feedback into product development.
* Results Orientation: Set strategic goals and lead multiple teams to achieve them with a strong focus on results.


Skill Level Requirements

* Experience in utilizing current marketing channels and techniques to reach target audiences – Expert.
* Experience in developing and executing strategies to generate interest and support the sales process – Expert.
* Ability to examine and model data to support marketing decision‑making – Expert.
* Proficiency in utilizing customer relationship management software for data‑driven marketing – Expert.
* Strong proficiency in applications such as Teams, SharePoint, Word, Excel, and PowerPoint for marketing tasks – Expert.


Other Requirements

* Bachelor’s or Master’s degree in a related field or equivalent work experience.
* 35 years of experience in data analysis, business intelligence, and data governance.
* Experience with Power BI Service, Microsoft Fabric, and Marketo Measure preferred.
* Strong proficiency in SQL and data visualization tools (e.g., Tableau, Power BI).
* Microsoft Certified: Power BI Data Analyst Associate.
* Ability to travel up to 20%.


Preferred

* 1+ years of management experience.
* Python experience preferred, especially for data processing and automation.
* Microsoft Certified: Azure Fundamentals.
* Microsoft Certified: Fabric Analytics Engineer Associate.


Compensation

The estimated annual pay range for this position is £70,000 – £100,000, which includes a base salary and bonus. Compensation depends on job‑related knowledge, skills, experience, and market location and will vary by individual.

Benefits may include, but are not limited to, medical, vision, dental, 401K, and flexible spending.


Equal Employment Opportunity

SHI UK is an equal opportunity employer and does not discriminate on the basis of race, religion, gender, sexual orientation, national origin, age, disability, or any other legally protected status. We encourage applications from all qualified candidates and are dedicated to providing a fair and accessible recruitment process.

Equal Employment Opportunity M/F/Disability/Protected Veteran Status.


Seniority Level

Mid‑Senior level


Employment Type

Contract


Job Function

Marketing and Sales


Industries

Marketing Services

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