BRAND CENTRIC PAID ADVERTISING – FAST-GROWING, PURPOSE-LED CONSUMER BRAND
We’re working with a fast-scaling, creatively driven brand that’s gaining real traction in the UK and internationally. With a distinctive visual identity and a loyal customer base, this business is looking for a Creative Strategist to help bridge the gap between brand storytelling and performance marketing. This is a rare opportunity to join a nimble, impact-led team where your ideas and execution will directly shape growth across multiple channels.
What they need –
* Someone who blends creative storytelling with a commercial mindset, delivering paid ad concepts that thrive across Meta, Google, and YouTube
* A creative strategist who gets the importance of tone and narrative, not just features and benefits, but how to make people feel (selling a brand narrative and lifestyle through your social first creative)
* Someone who can write a clear, inspiring brief and understands how to measure success (hook rates, CPA, ROAS)
* A digital native who can think in paid ad formats but create with brand longevity in mind
* Someone with agency or in-house experience who’s ready to own and scale something exciting, not just tweak what’s there
What you're great at –
* Turning brand strategy into scroll-stopping ad creative across Meta, Google, TikTok and YouTube
* Creating hooks, headlines, copy, and briefs that align with a clear brand narrative, and getting under the skin of your audience (think: women 30–55, trading up from high street/premium/aspirational)
* Working cross-functionally with content, CRM, brand and performance teams to align on creative direction and managing content at scale
* Building frameworks to test, iterate and scale what’s working across multiple channels
* Using platforms like Meta Ads Manager, Google Ads, Figma and analytics tools to keep performance front-of-mind
What you'll get –
* Creative autonomy in a flat, ambitious team
* Hybrid setup with 3 days/week in South London Office
* Discretionary bonus
* Pension scheme
* 25 days holiday
* Part-time/freelance considered – but office presence is essential