This role puts you at the forefront of shaping how the world sees the brand. You’ll capture the moments, moods, and stories that define the brand's identity—transforming them into content that sparks conversation, builds community, and keeps us culturally relevant.
Responsibilities
* Lead the creation of standout social content, bringing the brand to life through high-quality photography, videography, and editing across Instagram and TikTok.
* Storyboard, plan, and deliver a consistent flow of posts—five per week on each platform—while developing a unique voice and identity for TikTok.
* Translate our social strategy into engaging short- and long-term campaigns, while contributing ideas that push the brand forward.
* Produce food-focused content in our signature style, capturing the atmosphere and flavour of our spaces and events.
* Organise lifestyle shoots that convey the energy and aesthetic of the brand.
* Attend and document events—ranging from live music to fashion collaborations—capturing moments that tell our story to the world.
* Keep a pulse on social trends, filtering and adapting them to align with the brand’s personality.
* Grow and engage our online community, fostering connections that translate into loyalty and advocacy.
* Track, measure, and share performance insights in weekly meetings, celebrating wins and refining approaches to hit targets.
Requirements
* Immersed in culture—you’re the kind of person who’s always out at gigs, art shows, comedy nights, or wherever the action is.
* Skilled in creating for Instagram and TikTok, with a natural ability to connect with Gen Z while communicating ideas clearly to cross-generational teams.
* Sharp eye for trends and a knack for making them relevant to a brand’s identity.
* Collaborative spirit with strong organisational skills to juggle ongoing content needs and fast-turnaround event coverage.
* Proficiency in tools like Photoshop, Figma, and Canva, with the technical ability to achieve high-quality visuals and slick edits.
* Confident managing multiple projects with a calm, results-focused approach. Laid back in demeanour, but relentless in delivering quality.
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