The Content team
FreeAgent’s Content team takes complex information and turns it into compelling writing for our customers. We’re focused on communicating in the clearest way possible, with a consistent tone of voice, so our customers feel empowered, not confused.
The role
As a Senior Content Editor in our Content team’s practices stream, you will be responsible for delivering helpful, timely, relevant and well-written content for accountants and bookkeepers to support FreeAgent's strategic objectives. This content can include blog posts, in-depth guides, email journeys and newsletters, landing pages, interactive demos, printed assets and website copy.
Writing and editing
1. Use writing and editing skills to create a variety of content for FreeAgent’s accountant and bookkeeper audience
2. Have excellent knowledge of different content types and get to know and adapt to our different audiences and objectives
3. Edit with precision, removing ambiguity and creating clarity at every opportunity, while following house style guidelines and using FreeAgent’s tone of voice
4. Learn FreeAgent’s features and functionality in order to explain them accurately in our content
5. Understand content strategy, follow it in execution of content work and contribute to optimising and improving our approach
6. Help senior content team with copy editing/proofreading work when required
7. Provide administrative support to senior team for content projects
8. Contribute to idea-generating sessions for content projects
9. Understand how we measure the success of our content and use tools to access and report on this data and draw conclusions
Content strategy and analysis
10. Contribute to the development of new content strategies and evolution of existing strategies through data-driven insights and knowledge and experience of best practice
11. Demonstrate a solid understanding of the metrics we aim to influence with our content strategy, report on them confidently and suggest ways to achieve greater impact and contribute to wider company strategy
12. Work with the head of content and senior content team to plan and execute content strategy across different content channels for practices
Collaboration
13. Create content and project plans for comms projects against detailed briefs produced by colleagues in the practice marketing team for a wide range of purposes
14. Understand how factors such as audience and objectives for a piece of content should influence the direction of messaging and copy choices
15. Know which questions to ask to gain all info required in order to complete a piece of content work to the highest standard possible and clearly communicate our requirements to stakeholders to get the job done
Department Communications Employment Type Fixed Term Contract Location Edinburgh Workplace type Hybrid Compensation £33,500 - £35,750 / year This role's hiring manager: Simon Lyle
You
To be successful in this role, you’ll be a natural storyteller who can adapt your style according to the demands of a brief. You’ll be comfortable working quickly and independently, and you’ll respond positively to editorial feedback and be comfortable giving constructive feedback to colleagues. You’ll join a friendly and supportive team of writers, editors and content specialists who'll help you develop your skills and produce work you can be proud of.
Ideally you'll have experience of:
16. writing for the web and/or other digital platforms
17. working with content management systems
18. creating or editing content for the purposes of marketing a product and/or providing instructions on how to use a product
19. creating or editing content within the technology or SaaS arenas
20. generating original content ideas and finding the right subject matter to serve your audience
21. working with Google Analytics and other content performance measurement tools
22. working with briefs and collaborators in other teams to create a wide range of content types
Our work life
We believe in a strong work-life balance, we don’t work long hours (35 hour working week), and we have a fabulous Edinburgh HQ expertly designed for collaboration including high-quality A/V equipment to provide a great experience for distributed teams.
At FreeAgent, we support each other and operate a no-blame culture. Our mindset is: work hard, be nice to people, and the rest will sort itself out!
Work pattern for this role
This is a temporary role on a fixed term contract until the end of 2026.
Working hours are full time (Monday to Friday, 9am to 5pm)
This role will be based in our Edinburgh office, however there will be an opportunity to adopt hybrid working, under an agreed pattern of 2 days from the office and 3 days at home each week.
Perks
Annual starting salary of £33,500 - £35,750 per annum depending on experience, with room to progress to £39,500 within the band. Salary bands are linked to performance expectations, to help nurture our culture of learning and fairness. A starting salary would likely leave some opportunity for growth within the band.
We pride ourselves on creating a fantastic place to work, including (but not limited to!) the following:
23. 33 days holiday (and an extra day for each year you're with us)
24. Flexible/hybrid working
25. Private health care
26. Life assurance
27. 5% matched pension contributions
28. Summer 4 day weeks (giving you 8 additional days off!)
29. Buy-as-you-earn share schemes
30. Sabbatical leave (unpaid)
31. Cycle to work scheme
32. Wellness webinars
33. Focused learning time and learning budgets
34. Volunteering day