Aareon is the leading provider of SaaS solutions for the European property industry. With our software, we digitise and connect the industry and support our clients in optimising processes and acting more sustainably. Our solutions address the major challenges of our time: climate change, housing shortage and skills shortage.
We value a working environment in which diversity and flexibility are appreciated, cooperation in partnership and mutual support in the team are a matter of course and learning is perceived as an opportunity.
Become part of our international team! Become part of #OneAareon! We are looking forward to meeting YOU!
Salary Range: £ 40,000 - £42,500 + commission up to £10,000
Work Location: Manchester (Hybrid)
Hours per week: 37.5
Contract: Permanent
Reports to: Key Account Manager
We are seeking an experienced Business Development Manager (BDM) to expand our footprint within the UK social housing sector. You will manage the full sales cycle, from prospecting and discovery through to tender participation, negotiation, and contract close. The role requires confidence working within the social housing landscape, managing, complex procurement cycles, and engaging senior stakeholders across housing providers. Familiarity with Salesforce CRM is essential.
Key Responsibilities
1. Own the full sales cycle from initial outreach through to signature.
2. Lead discovery sessions to deeply understand operational, compliance, and customer service challenges.
3. Deliver tailored product demonstrations for housing-specific needs.
4. Build strong relationships with housing associations, local authorities, and ALMOs.
5. Communicate with senior stakeholders such as C-suite, Heads of Service Eg I.T, Housing, Repairs Managers, and Assets & Compliance Leads.
6. Manage and forecast pipeline accurately using Salesforce.
7. Create structured account plans for strategic providers.
8. Navigate multi-stakeholder procurement and tender processes.
9. Collaborate with, Marketing, Customer Success, and Product teams.
Skills & Experience Required
Essential
10. B2B SaaS or public-sector technology sales experience.
11. Success managing, consultative sales cycles.
12. Strong presentation and communication skills.
13. Proficient in Salesforce CRM.
14. Ability to build trusted stakeholder relationships.
15. Highly organised, resilient, and proactive.
16. Evidence of Delivery to target
17. Commutable to Manchester Centre
Desirable
18. Experience selling into social housing or UK public sector.
19. Understanding of housing operations, assets, repairs, or compliance.
20. Experience with tenders, RFIs, and procurement.
21. Account-based selling experience.
Personal Attributes
22. Consultative and empathetic communication style.
23. Resilient in long sales cycles.
24. Commercially astute and solution focused.
25. Motivated and target driven.
26. Collaborative and team-oriented.
KPIs
27. Net New business revenue closed.
28. Pipeline creation and progression.
29. Accuracy of Salesforce forecasting.
30. Meetings, demos, and account engagement quality.
31. Market penetration within housing providers.