Sales director

Sales Director : F and B Equipment Wholesale Business : A GBP 80K + Benefits

My client is an established business with a great reputation for supplying food and beverage equipment to their clients.

They are seeking a Sales Director to join their team. The successful Sales Director will be responsible for driving revenue growth, developing strategic customer relationships, and building a high:performing sales team. The successful candidate will bring a proven track record of sales leadership within foodservice, catering equipment, hospitality supplies, distribution, or a related B2B sector.

You will play a pivotal role in shaping their commercial direction, identifying new market opportunities, and ensuring they continue to deliver outstanding value to our customers.

This is the perfect role for a high performing Senior National Account Manager, Head of Sales or Sales director looking to join a reputable business who can offer greater responsibility and exposure, in order to progress their career.

Responsibilities include:

* Develop and execute the companys sales strategy to achieve ambitious growth targets.
* Lead, coach, and motivate the sales team to maximise performance and customer engagement.
* Build and maintain strong relationships with key customers, distributors, buying groups, and industry stakeholders.
* Identify and develop new business opportunities across foodservice, hospitality, catering, education, healthcare, and contract catering sectors.
* Monitor market trends, competitor activity, and customer requirements to inform strategic decision:making.
* Work closely with procurement, marketing, operations, and customer service teams to deliver a seamless customer experience.
* Manage sales forecasting, budgeting, and performance reporting.
* Drive key account management initiatives and customer retention strategies.
* Support the development of pricing, promotional, and commercial policies.
* Represent the business at industry events, exhibitions, and trade associations.

The Ideal Sales Director Candidate:

* Proven success in a senior sales roles with experience within foodservice, catering equipment, hospitality supplies or wholesale distribution.
* Strong track record of delivering revenue growth and exceeding sales targets.
* Experience managing and developing field:based and/or internal sales teams.
* Excellent negotiation, presentation, and relationship:building skills.
* Commercially astute with strong analytical and strategic planning abilities.
* Ability to influence stakeholders at all levels.

If you are keen to discuss the details further, please apply today or send your cv to Mikey at COREcruitment dot com /