Job Description - PPC Executive
MRS is a fast‑growing agency with fantastic core values and a host of well‑known national and international brands. We are looking for a great candidate to become a key part of our fast‑growing team in a role as a PPC Executive. The candidate will work very closely with the Head of PPC and other senior team members, focusing on the implementation, daily management and expansion of PPC accounts across a range of clients and platforms.
This opportunity is fantastic for someone very ambitious, looking to use their foundations to quickly progress and make a positive impact within the business. Ongoing development will be provided from day 1 and as the team begins to expand, so will the role.
Key Responsibilities for the PPC Executive
* Carry out day‑to‑day tasks across client paid media campaigns
* Control client budgets and ensure campaigns are pacing and delivering on KPIs
* Maintain and monitor keyword bids, account daily and monthly budget caps, impressions share, quality score and other account key metrics
* Work with the Senior Paid Media Manager on the planning and strategy for all managed paid media campaigns
* Keyword, feed and placement optimisation, utilising data‑led decision making as well as appropriate testing techniques (e.g. A/B or multivariate testing)
* Monitoring tracking activity for all accounts
* Monitor competitor activities and take actions based on detailed analysis of the market share
* Ensure our online marketing efforts have the highest possible return on investment (ROI)
* Ensure clients always receive ad‑hoc monthly reports on time
Skill Requirements for the PPC Executive
* Minimum 1+ years’ hands‑on experience running paid media campaigns, ideally agency side
* Highly analytical and KPI driven, structured thinker with strong attention to detail and proven ability to build scalable campaigns
* Solid knowledge of Google Ads, in particular Search and Shopping campaigns
* Solid knowledge of Google Analytics
* Ability to optimise an account in line with a target CPA or ROAS
* Proficiency in MS Excel, PowerPoint and Word
* Experienced in keyword research, bid management, competitor analysis, data‑led ad testing, including A/B and multivariate testing
Benefits
* Vitality health and well‑being support
* Flexible working hours
* Added long‑term service benefits
* A collaborative, creative and inspiring working environment
* Birthdays off
* Regular company events and socials
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