About Give Me Cosmetics
Give Me Cosmetics is one of the UK’s fastest-growing beauty brands, known for innovative products, bold campaigns, and a strong digital presence. With a highly engaged community and a passion for creativity, we’re on a mission to make great haircare and beauty accessible to everyone.
The Role
We are seeking a dynamic, creative and commercially aware Social Media Manager to manage our organic online presence across various platforms.
This role goes beyond posting, you will be responsible for shaping our organic social strategy, driving engagement, and turning content into a key revenue channel, particularly through TikTok Live.
You’ll play a key role in how the brand shows up online, ensuring content is relevant, trend-led, and aligned with our growth goals.
Key Responsibilities
Content Planning & Execution
* Plan, create, and schedule organic content across all social media channels
* Develop engaging short-form video content (Reels & TikToks) aligned with brand tone and trends
* Own the organic content calendar, ensuring consistency and strategic alignment with campaigns and launches
* Work closely with internal teams to bring product, campaign, and brand moments to life
TikTok Strategy & Growth
* Lead the TikTok organic growth strategy, identifying opportunities to scale reach and engagement
* Stay ahead of platform trends, sounds and formats, adapting quickly to maximise performance
* Analyse content performance and continuously optimise output
TikTok Shop Live Management
* Own the TikTok Live strategy as a key revenue-driving channel via TikTok Shop.
* Plan and schedule live sessions in line with product focus and commercial goals
* Manage freelance TikTok presenters, including briefing, training, and performance oversight
* Ensure consistency in delivery, messaging, and brand representation across all live sessions
Community & Brand Presence
* Support community engagement where required, ensuring the brand voice is consistent and relatable
* Help build a strong, loyal social community through authentic and engaging content
Performance & Reporting
* Track and report on key social metrics (engagement, growth, conversions)
* Use insights to inform content direction and strategy improvements
About You
* Proven experience managing social media accounts for a brand (beauty, haircare, or e-commerce preferred)
* Experience managing, and a thorough understanding, of TikTok Shop
* Highly creative with a strong eye for content, trends, and storytelling
* Deep understanding of all social media channels
* Confident creating content yourself (filming, editing, ideation)
* Commercially aware and understands how content drives engagement and sales
* Organised, proactive, and able to manage multiple workstreams
Why Join Us
* Be part of a fast-growing, ambitious beauty brand
* Work in a creative, collaborative environment
* Opportunity to grow and develop your skillS
* Staff discounts on products
* Regular team socials and a fun, energetic culture
* Hybrid Working
Salary Range - £33,000-£38,000 DOE
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