Competitive salary plus excellent benefits
The Opportunity
We're looking for a proactive, hands-on digital marketer to deliver performance marketing campaigns across our agency partner network. You’ll work closely with channel specialists to forecast sales, drive acquisition, and deliver results in a fast-paced, data-driven environment. This role requires a keen analytical mindset, a problem-solving attitude, and a passion for identifying opportunities to grow customer base and profitability.
This role is offered on a temporary basis, to cover a period of maternity leave.
Key Responsibilities
Plan and deliver digital marketing campaigns across PPC, Paid Social, SEO, Affiliate, and Programmatic Display channels in partnership with specialist digital marketing agencies.
* Plan and manage the delivery of digital campaign performance budgets focused on optimising spend, sales and new customer acquisition.
* Act as the key contact for media agencies and partners—leading weekly calls, quarterly reviews, and tracking progress against agreed actions.
* Work closely with the Head of Digital to align acquisition and retention strategies that support growth in customer file size, conversion, sales, and profitability.
* Develop and implement digital marketing strategies that align with product launch and marketing calendars.
* Collaborate with agencies and internal analysts to integrate marketing, trading, and customer data—turning insights into actionable improvements that drive ROI.
* Brief internal teams (Marketing, Web Development, Merchandising, Optimisation) on creative and customer journey requirements to support campaign delivery and conversion
* Lead seasonal planning for tactical tests across channels using a structured test-and-learn approach
* Evaluate new digital marketing channels and emerging technologies in collaboration with agency partners to stay ahead of the curve.
Ideal Candidate Profile
We’re passionate about finding someone who brings a blend of experience, curiosity, and drive. Our ideal candidate will have:
* 5+ years of digital marketing experience, ideally within a fast-paced, omnichannel retail environment
* Strong agency management experience
* Working knowledge of platforms like Google PMAX, Meta Ads Manager, and product feed management tools
* Excellent attention to detail, with the ability to work accurately and efficiently under pressure
* A self-starter mindset—enthusiastic, agile, and always eager to learn
Why Cotton Traders?
Cotton Traders is a British clothing retailer established in 1987 by England Rugby legends Fran Cotton and Steve Smith. Driven by growing online and catalogue platforms, we also have 90 stores across England, Scotland and Wales and employee 800 people across the country. Our vision and our values are what make us unique and are deeply ingrained in everything we do here at Cotton Traders. Our people are part of the fabric that makes us what we are, and when you’re as passionate about your people as we are, job satisfaction and career progression come hand in hand.
What’s in it for you?
As well as contributing to our continued success, we offer excellent benefits that help make Cotton Traders a great place to work. These include:
* 25 holiday days rising to 30 days, plus bank holidays
* ‘Your CT’ benefits, reward and recognition programme
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