The Role This is a brilliant opportunity for a senior sales leader to shape the future of a well-established and respected UK nursery business. Based on-site in the West Midlands, you'll take the reins of the sales function, driving commercial growth, inspiring a motivated team, and helping bring high-quality trees and plants to clients across the country. Working closely with the senior leadership team, you'll define and deliver a forward-thinking sales strategy, keeping your finger on the pulse of seasonal rhythms, customer needs, and market trends. It's a hands-on, people-focused role, ideal for someone who's as comfortable at a trade show as they are walking the nursery. What You'll Be Doing Develop and implement a comprehensive sales strategy aligned with seasonal and business objectives Lead and coach a growing sales and customer service team, setting clear goals and fostering a high-performance culture Build and nurture relationships with key clients including garden centres, landscapers, designers, and wholesalers Represent the business at trade events and client site visits to strengthen relationships and identify growth opportunities Collaborate with marketing to support campaigns, promotions, and digital presence Monitor performance, forecast trends, and align sales activity with production and operations Serve as a brand ambassador, championing values of quality, sustainability, and expertiseAbout You You're ideal for this role if you: Have proven experience in a senior sales role within horticulture, agriculture, or a related sector Possess strong leadership skills and a track record of building high-performing teams Are commercially astute with a strategic mindset and data-driven approach Thrive on building meaningful client relationships and networks Have a genuine passion for plants, trees, and sustainability Are willing to travel within the UK for meetings and industry eventsWhat's In It for You Competitive salary Health insurance for you and your family Use of a company pool car The chance to be part of a growing business with deep horticultural roots and ambitious plans for the futureHow to Apply Ready to branch out into a new leadership role? For a confidential chat, contact Rae on (phone number removed) or email (url removed)