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Social media marketing executive

Watford
Quality Lounge Suites
Marketing executive
£30,000 - £35,000 a year
Posted: 21 September
Offer description

Job Title: Social Media & marketing executive

Salary - £30,000 - £35,0000 PRO RATA

Location: Watford Showroom

Reports to: Directors

Salary: Competitive, based on experience

About QLS:

Quality Lounge Suites (QLS) is a luxury, family-owned interiors brand specialising in

bespoke, handcrafted furniture and complete interior solutions. With over 35 years in

business, we combine exceptional craftsmanship with a personal, approachable service for both private clients and professional partners. Our new showroom marks an exciting new chapter, and we're looking for a creative, detail-oriented, and commercially savvy individual to help tell our story and grow our business.

Role Overview:

This is a hybrid role that combines social media marketing and in-showroom sales. You will be the voice of QLS online, managing our core social media platforms and email marketing. Along with arrange showroom point of sales materials.

Key Responsibilities

Social Media & Marketing:

● Manage QLS's social media channels, currently Instagram and Facebook, with

potential expansion into TikTok, LinkedIn, Houzz, Pinterest, and website blog

content.

● Create and schedule engaging, on-brand posts in line with the QLS social media

strategy, including product spotlights, behind-the-scenes features, seasonal

campaigns, and showroom events.

● Manage and grow the QLS email marketing programme (currently on Flodesk),

including campaign creation, list management, and performance tracking.

● Ensure all content reflects the QLS brand tone of voice, which is characterised by

luxury, approachability, family values, and attention to detail.

● Monitor and report on social media and email metrics (including engagement, reach,

click-throughs, conversions, etc.), providing clear insights and recommendations for

improvement.

● Stay up-to-date with social media trends and adapt creative approaches where

relevant, all while maintaining brand identity.

● Support marketing campaigns for showroom events and product launches, including

asset creation, digital promotion, and coverage.

● Liaise with photographers, videographers, and other creatives where needed to

produce high-quality visual content.

● Upload blog content to the QLS website, focusing on luxury interiors topics that

appeal to both B2C and B2B audiences.

Sales & Showroom:

● Welcome and assist customers in the QLS showroom, offering an exceptional,

personalised experience.

● Confidently explain QLS's bespoke capabilities across product categories, from sofas

and joinery to lighting and beds.

● Guide customers through materials, finishes, and customisation options, ensuring

they understand the craftsmanship and value of QLS products.

● Serve both B2C clients (private homeowners, high-net-worth individuals) and B2B

partners (interior designers, developers, architects) with a tailored approach.

● Follow up with showroom visitors and online enquiries to convert leads into confirmed

orders.

● Maintain a deep understanding of QLS products, pricing, lead times, and processes.

● Support in maintaining showroom presentation, ensuring displays are pristine, prices

are clearly visible, and product information is accessible.

● Assist in preparing and delivering showroom events, open days, and designer

showcases.

Key Skills & Attributes:

● Strong experience managing Instagram and Facebook for a brand or business

(experience with LinkedIn, Pinterest, TikTok, and Houzz is a bonus).

● Proficiency in email marketing tools (Flodesk preferred) and basic analytics tools

(Meta Insights, Google Analytics).

● Skilled in creating engaging content, photography, short-form video, and written copy

to a professional and brand-aligned standard.

● Strong interpersonal skills, able to communicate confidently with high-end clients and

industry professionals.

● Sales experience in a luxury retail or interiors environment preferred.

● An understanding of luxury brand presentation and the importance of tone of voice.

● Comfortable analysing data and reporting back actionable insights.

● Organised, proactive, and able to manage multiple priorities.

● A genuine interest in luxury interiors, craftsmanship, and design trends.

● Ability to maintain discretion and professionalism when dealing with high-profile or

high-net-worth clients.

Performance Goals:

● Grow QLS social media audience and engagement in line with brand positioning.

● Increase website and showroom traffic via social and email campaigns.

● Support the conversion of showroom visitors and online enquiries into sales.

● Maintain high customer satisfaction ratings for in-showroom service.

● Deliver accurate, timely reporting on marketing and sales activity.

Benefits:

● Opportunity to work within a respected luxury interiors brand with a family heritage.

● Direct involvement in shaping QLS's brand voice and online presence.

● Staff discount on QLS products.

● Training and development opportunities in luxury interiors sales and marketing.

● XX days of annual leave plus XX% employer pension contribution.

Job Type: Part-time

Pay: £30,000.00-£35,000.00 per year

Expected hours: 24 per week

Work Location: In person

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