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Digital marketing executive

Reading (Berkshire)
Canapii
Digital marketing executive
Posted: 8 April
Offer description

Canapii is recruiting for a Digital Marketing Executive to help support a fast-growing, leading and highly respected virtual and hybrid event solution provider. We are looking for someone who is passionate, ambitious, motivated, and confident!


Role And Responsibilities

* Assist the Canapii team in the development of the overall digital marketing strategy
* Create, manage, and execute multi-channel marketing campaigns leveraging inbound marketing, SEO, email, mail campaigns and events to drive customer acquisition.
* Build and manage rich contents like blog posts, ebooks, webinars, whitepapers, infographics, reports, etc. which attracts qualified traffic.
* Optimize lead nurturing process and marketing automations
* Propose new and improved ideas on inbound marketing campaigns
* Manage and maintain the company’s owned media including websites, mobile apps, and email/CRM software
* Manage and drive the creation of relevant and engaging digital content for publishing onto various digital platforms
* Designs, builds, and maintains the company’s social media presence
* Manage and communicate with PR agencies, partners and journalists
* Stay abreast of emerging digital tools and platforms, digital marketing trends, new technologies, and share insights with the rest of the team


Skills And Experience

* Bachelor’s or master’s degree in marketing or a related field
* Working experience in digital marketing, particularly within the industry
* Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
* Knowledge about using CRMs for social media marketing, content management, web analytics, landing pages and search engine optimization
* Adept at promoting content on social media
* Strong writing and editing skills, particularly in persuasive writing
* You’re highly motivated, a team player, comfortable in a fast‑paced start‑up environment and happy to work with a hybrid setup (both remote and in office)
* Sense of ownership and pride in your performance and its impact on a company’s success
* You have a can‑do attitude, with critical thinking and problem solving skills working within a fast‑paced environment
* Fluent English speaker with outstanding interpersonal and communication skills
* Passionate about technology and events

You will currently be working within a hybrid model for this position. We are looking for someone based in London/Reading, UK, and that can switch between working remotely (80% of the time) and in‑office (20% of the time).

Canapii offers a competitive compensation package. We also provide work tools to our employees!

Canapii is a fast‑growing, successful global company with a relaxed, but hardworking culture. We create a platform for innovation and offer an opportunity to become influential in the market. We operate a close‑knit, inclusive working environment, where ideas are valued, and everyone is treated with respect. Canapii is an equal opportunities employer; we pride ourselves on encouraging employees to be their authentic selves and know that this creates a diversity of thought and experience that drives the innovation and growth of our company.

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